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Onward: How Starbucks Fought for Its Life without Losing Its Soul by Howard Schultz, Joanne Gordon (Paperback, 2012)

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Title:-Onward: How Starbucks Fought for Its Life Without Losing Its Soul. Author:-Howard Schultz.

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artículo 1 Onward: How Starbucks Fought for Its Life without Losing It... by Howard Schultz
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artículo 3 Onward: How Starbucks Fought for Its L- paperback, Howard Schultz, 9781609613822
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Product Information

In this #1 New York Times bestseller, the CEO of Starbucks recounts the story and leadership lessons behind the global coffee company's comeback and continued success. In 2008, Howard Schultz decided to return as the CEO of Starbucks to help restore its financial health and bring the company back to its core values. In Onward, he shares this remarkable story, revealing how, during one of the most tumultuous economic periods in American history, Starbucks again achieved profitability and sustainability without sacrificing humanity. Offering you a snapshot of the recession that left no company unscathed, the book shows in riveting detail how one company struggled and recreated itself in the midst of it all. In addition, you'll get an inside look into Schultz's central leadership philosophy- It's not about winning, it's about the right way to win. Onward is a compelling, candid narrative documenting the maturing of a brand as well as a businessman. Ultimately, Schultz gives you a sense of hope that, no matter how tough times get, the future can be more successful than the past.

Product Identifiers

Publisher
Rodale Incorporated
ISBN-13
9781609613822
eBay Product ID (ePID)
179616138

Product Key Features

Author
Howard Schultz, Joanne Gordon
Publication Name
Onward: How Starbucks Fought for Its Life without Losing Its Soul
Format
Paperback
Language
English
Subject
Business
Publication Year
2012
Type
Textbook
Number of Pages
368 Pages

Dimensions

Item Height
213mm
Item Width
140mm
Item Weight
442g

Additional Product Features

Title_Author
Joanne Gordon, Howard Schultz
Genre
Biographies & True Stories
Country/Region of Manufacture
United States

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Onward: How Starbucks Fought for Its Life without Losing Its Soul by Howard Schultz, Joanne Gordon (Paperback, 2012)

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artículo 1 Onward: How Starbucks Fought for Its Life without Losing It... by Howard Schultz

artículo 2 Onward: How Starbucks Fought for Its Life without Losing It... by Howard Schultz

artículo 3 Onward: How Starbucks Fought for Its L- paperback, Howard Schultz, 9781609613822

artículo 4 Onward: How Starbucks Fought for Its Life Without Losin - Paperback NEW Howard S

artículo 5 Onward by Howard Schultz 9781609613822 NEW Free UK Delivery

artículo 6 Onward: How Starbucks Fought for Its Life without Losing Its Soul by Howard Schu

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