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La solución Houdini: por qué pensar dentro de la caja es la clave de la creatividad-

Texto original
The Houdini Solution: Why Thinking Inside the Box Is the Key to Creativity
Texto original
by Schenck, Ernie | PB | LikeNew
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Como nuevo
Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, ... Más informaciónacerca del estado
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Última actualización el 22 may 2024 15:31:36 H.EspVer todas las actualizacionesVer todas las actualizaciones

Características del artículo

Estado
Como nuevo
Libro en perfecto estado y poco leído. La tapa no tiene desperfectos y si procede, con sobrecubierta para las tapas duras. Incluye todas las páginas sin arrugas ni roturas. El texto no está subrayado ni resaltado de forma alguna, y no hay anotaciones en los márgenes. Puede presentar marcas de identificación mínimas en la contraportada o las guardas. Muy poco usado. Consulta el anuncio del vendedor para obtener más información y la descripción de cualquier posible imperfección. Ver todas las definiciones de estadose abre en una nueva ventana o pestaña
Notas del vendedor
“Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, ...
Binding
Paperback
Weight
1 lbs
Product Group
Book
IsTextBook
No
ISBN
007146204X
Book Title
Houdini Solution : Why Thinking inside the Box Is the Key to Creativity
Publisher
Mcgraw-Hill Education
Item Length
8.2 in
Publication Year
2006
Format
Perfect
Language
English
Item Height
0.6 in
Author
Ernie Schenck
Genre
Self-Help, Business & Economics
Topic
Training, Personal Success, Creativity
Item Weight
10.1 Oz
Item Width
5.4 in
Number of Pages
256 Pages

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Product Identifiers

Publisher
Mcgraw-Hill Education
ISBN-10
007146204X
ISBN-13
9780071462044
eBay Product ID (ePID)
16038254945

Product Key Features

Book Title
Houdini Solution : Why Thinking inside the Box Is the Key to Creativity
Number of Pages
256 Pages
Language
English
Topic
Training, Personal Success, Creativity
Publication Year
2006
Genre
Self-Help, Business & Economics
Author
Ernie Schenck
Format
Perfect

Dimensions

Item Height
0.6 in
Item Weight
10.1 Oz
Item Length
8.2 in
Item Width
5.4 in

Additional Product Features

Intended Audience
Trade
LCCN
2006-020501
Dewey Edition
22
Dewey Decimal
658.4063
Table Of Content
Chapter 1: Why Thinking Outside The Box Isn't The Answer For Most People. Chapter 2: You See A Wall. Houdini Saw An Opening. Chapter 3: Padlocks. Chains. Straight Jackets. That's Stopping You From Thinking Creatively? Chapter 4: It's Easy To Drown When You're Afraid Of Drowning. Chapter 5: He's Been In There For Three Minutes!: The Power Of Deadlines. Chapter 6: Creativity And The Straitjacket Of Money. Chapter 7: The Lobsterman And The Lexus. Chapter 8:Thinking Inside The Toy Box. Chapter 9: Houdini Didn't Invent Magic. He Reinvented It. Chapter 10: What, You Thought There Wasn't Going To Be Homework? Afterword
Synopsis
Transform the shackles of conformity into the tools for generating amazing, unconventional results Houdini performed his greatest tricks within the confines of a box. Now one of the advertising industry's brightest and most innovative stars shows you how to do likewise: to use the power of thinking inside the box to unleash the power of innate creativity. Who hasn't been extremely creative when boxed into an exceedingly tight deadline or budget? The Houdini Solution introduces a radical theory of how to generate more focused and powerful ideas by accepting, and even thriving on, constraints instead of being controlled by them. Filled with inspiring anecdotes and intriguing exercises that will yield surprising results, this book will spur you on to unleash the full power of your creativity, work magic in the workplace, and succeed beyond your wildest dreams., Transform the shackles of conformity into the tools for generating amazing, unconventional resultsHoudini performed his greatest tricks within the confines of a box. Now one of the advertising industry's brightest and most innovative stars shows you how to do likewise: to use the power of thinking inside the box to unleash the power of innate creativity.Who hasn't been extremely creative when boxed into an exceedingly tight deadline or budget? "The Houdini Solution" introduces a radical theory of how to generate more focused and powerful ideas by accepting, and even thriving on, constraints instead of being controlled by them. Filled with inspiring anecdotes and intriguing exercises that will yield surprising results, this book will spur you on to unleash the full power of your creativity, work magic in the workplace, and succeed beyond your wildest dreams., Transform the shackles of conformity into the tools for generating amazing, unconventional results Houdini performed his greatest tricks within the confines of a box. Now one of the advertising industry's brightest and most innovative stars shows you how to do likewise: to use the power of thinking inside the box to unleash the power of innate creativity. Who hasn't been extremely creative when boxed into an exceedingly tight deadline or budget? The Houdini Solution introduces a radical theory of how to generate more focused and powerful ideas by accepting, and even thriving on, constraints instead of being controlled by them. Filled with inspiring anecdotes and intriguing exercises that will yield surprising results, this book will spur you on to unleash the full power of your creativity, work magic in the workplace, and succeed beyond your wildest dreams. Key features Presents an innovative strategy for fostering creativity that anyone can apply to both work and personal life Schenck has done groundbreaking advertising work for Royal Caribbean Cruise Line, United Airlines, Dreamworks SKG, Volkswagen, Saturn, Sony, and many other brands Schenck's spot for John Hancock 'Sarajevo,' was an Emmy Award nominee for best commercial of the year
LC Classification Number
HD53.S357 2007
Copyright Date
2007
ebay_catalog_id
4

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