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Trust Me, I'm Lying: Confessions of a Media Manipulator - Paperback NEW Ryan Hol

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Características del artículo

Estado
Nuevo: Libro nuevo, sin usar y sin leer, que está en perfecto estado; incluye todas las páginas sin ...
Weight
400grams
Subjects
Business, Economics & Industry
Pages
320
Size
N/A
Topic
Business
Book Title
Trust Me, I'm Lying: Confessions of a Media Manipulator
ISBN
9781591846284
Publication Year
2013
Type
Textbook
Format
Paperback
Language
English
Publication Name
Trust Me, I'm Lying: Confessions of a Media Manipulator
Item Height
214mm
Author
Ryan Holiday
Publisher
Penguin Books LTD
Item Width
139mm
Subject
Marketing, Business
Item Weight
272g
Number of Pages
288 Pages

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Product Information

You've seen it all before. A malicious online rumor costs a company millions. A political sideshow derails the national news cycle and destroys a candidate. Some product or celebrity zooms from total obscurity to viral sensation. You've seen it all before. A malicious online rumor costs a company millions. A political sideshow derails the national news cycle and destroys a candidate. Some product or celebrity zooms from total obscurity to viral sensation. What you don't know is that someone is responsible for all this. Usually, someone like me. I'm a media manipulator. In a world where blogs control and distort the news, my job is to control blogs-as much as any one person can. IN TODAY'S CULTURE... Blogs like Gawker, BuzzFeed, and The Huffington Post drive the media agenda. Bloggers are slaves to money, technology, and deadlines. Manipulators wield these levers to shape everything you read, see, and hear- online and off.Why am I giving away these secrets? Because I'm tired of a world where blogs take indirect bribes, marketers help write the news, reckless journalists spread lies, and no one is accountable for any of it. I'm going to explain exactly how the media really works. What you choose to do with this information is up to you. %%%You've seen it all before. A malicious online rumor costs a company millions. A political sideshow derails the national news cycle and destroys a candidate. Some product or celebrity zooms from total obscurity to viral sensation. What you don't know is that someone is responsible for all this. Usually, someone like me. I'm a media manipulator. In a world where blogs control and distort the news, my job is to control blogs-as much as any one person can. IN TODAY'S CULTURE... Blogs like Gawker, BuzzFeed, and The Huffington Post drive the media agenda. Bloggers are slaves to money, technology, and deadlines. Manipulators wield these levers to shape everything you read, see, and hear- online and off.Why am I giving away these secrets? Because I'm tired of a world where blogs take indirect bribes, marketers help write the news, reckless journalists spread lies, and no one is accountable for any of it. I'm going to explain exactly how the media really works. What you choose to do with this information is up to you.

Product Identifiers

Publisher
Penguin Books LTD
ISBN-13
9781591846284
eBay Product ID (ePID)
176752388

Product Key Features

Author
Ryan Holiday
Publication Name
Trust Me, I'm Lying: Confessions of a Media Manipulator
Format
Paperback
Language
English
Subject
Marketing, Business
Publication Year
2013
Type
Textbook
Number of Pages
288 Pages

Dimensions

Item Height
214mm
Item Width
139mm
Item Weight
272g

Additional Product Features

Title_Author
Ryan Holiday
Country/Region of Manufacture
United Kingdom

Descripción del artículo del vendedor

Información de vendedor profesional

Charlies Chapters Ltd
Charles Sword
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Merseyside
PR9 8QH
United Kingdom
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