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Gestión estratégica - libro de bolsillo, de Lynch Richard - muy bueno-

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Strategic Management - Paperback, by Lynch Richard - Very Good
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Estado
En muy buen estado: Libro que se ha leído y que no tiene un aspecto nuevo, pero que está en un ...
Book Title
Strategic Management
ISBN
9781529758245
Subject Area
Business & Economics
Publication Name
Strategic Management
Publisher
SAGE Publications, The Limited
Item Length
10.5 in
Subject
Skills, Economics / General, Management Science, Management
Publication Year
2022
Type
Textbook
Format
Trade Paperback
Language
English
Item Height
1.7 in
Author
Richard Lynch
Item Weight
67.3 Oz
Item Width
7.7 in
Number of Pages
768 Pages

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Product Information

New to SAGE, the 9th edition of this comprehensive core textbook builds on its global perspective and approachable written style, that explores the key concepts within a clear and logical structure. Lynch guides students through 19 chapters, with updated case studies and pedagogy to support the modern business and management student from start to finish. Including: - Learning Outcomes - Case Studies, Strategy Cases & Exhibits - Key Strategic Principles & Definitions - Strategic Project Guide - Critical Reflection & Summary - Questions - Further Reading, Notes & References Continuous contrast between prescriptive and emergent views of strategy highlights the key debates within the discipline, whilst an emphasis on practice throughout the book encourages students to turn theory into practice

Product Identifiers

Publisher
SAGE Publications, The Limited
ISBN-10
1529758246
ISBN-13
9781529758245
eBay Product ID (ePID)
8050100282

Product Key Features

Number of Pages
768 Pages
Language
English
Publication Name
Strategic Management
Publication Year
2022
Subject
Skills, Economics / General, Management Science, Management
Type
Textbook
Subject Area
Business & Economics
Author
Richard Lynch
Format
Trade Paperback

Dimensions

Item Height
1.7 in
Item Weight
67.3 Oz
Item Length
10.5 in
Item Width
7.7 in

Additional Product Features

Edition Number
9
Intended Audience
College Audience
LCCN
2021-930812
Dewey Edition
23
Reviews
Strategic Management by Richard Lynch is the definitive textbook on how to proactively create and control an organization's future direction and competitive advantage. This is the result of a lifetime of experience and insight, distilled into an compelling and comprehensive book. In previous editions, readers have been attracted by the blend of rational and creative thinking in approaching strategic decision-making. The latest, 9thedition, continues this winning formula and, through a range of dynamic new case studies, dives deeper into the latest thinking around important strategy thematics including stakeholder management, knowledge and networks, entrepreneurship, and deglobalization. This is a powerful exposition of how to design and do strategic management in a complex world., Strategic Management by Richard Lynch is the definitive textbook on how to proactively create and control an organization's future direction and competitive advantage. This is the result of a lifetime of experience and insight, distilled into an compelling and comprehensive book. In previous editions, readers have been attracted by the blend of rational and creative thinking in approaching strategic decision-making. The latest, 9th edition, continues this winning formula and, through a range of dynamic new case studies, dives deeper into the latest thinking around important strategy thematics including stakeholder management, knowledge and networks, entrepreneurship, and deglobalization. This is a powerful exposition of how to design and do strategic management in a complex world.
Illustrated
Yes
Dewey Decimal
658.4012
Lc Classification Number
Hd30.28.L92 2021
Table of Content
Part 1: IntroductionChapter 1: Strategic ManagementChapter 2: A Review of Theory and PracticePart 2: Strategic analysis and purposeChapter 3: Analysing the Strategic EnvironmentChapter 4: Analysing resources and capabilitiesChapter 5: Strategy DynamicsChapter 6: Prescriptive Purpose Delivered Through Mission, Objectives And EthicsChapter 7: Purpose Emerging From Innovation, New Resources And TechnologiesPart 3: Developing the strategyChapter 8: Developing Business-Level Strategy OptionsChapter 9: Developing Corporate-Level Strategy OptionsChapter 10: Strategy Evaluation And Development: The Prescriptive ProcessChapter 11: Finding The Strategic Route Forward From Knowledge, Learning And NetworksChapter 12: Organisational Structure, Style And PeoplePart 4: The implementation processChapter 13: Implementing And Controlling The StrategicChapter 14: Green Strategy And SustainabilityChapter 15: Managing Strategic ChangePart 5: Different Strategy ContextsChapter 16: Strategic LeadershipChapter 17: Entrepreneurial strategyChapter 18: Government, public sector and not-for-profit strategiesChapter 19: International expansion and Globalisation StrategiesGlossary
Copyright Date
2021

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Book had some slight damage to the outside cover that was not disclosed, but the inside was still indeed in "Good" condition.
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