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Media Business Models : Breaking the Traditional Value Chain by Joan. Cuenca (2016, Trade Paperback)
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ISBN-13: 9781433131783, 978-1433131783. Breaking the Traditional Value Chain. Publisher: Peter Lang Publishing Inc, United States.
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Product Identifiers
PublisherLang A&G International Academic Publishers, Peter
ISBN-101433131781
ISBN-139781433131783
eBay Product ID (ePID)223114742
Product Key Features
Number of Pages269 Pages
LanguageEnglish
Publication NameMedia Business Models : Breaking the Traditional Value Chain
Publication Year2016
SubjectMarketing / General, Communication Studies, Web / Social Media, Business Aspects, Journalism
FeaturesNew Edition
TypeTextbook
Subject AreaComputers, Art, Business & Economics, Language Arts & Disciplines
AuthorJoan. Cuenca
FormatTrade Paperback
Dimensions
Item Height0.5 in
Item Weight13.4 oz.
Item Length9 in
Item Width6 in
Additional Product Features
Intended AudienceScholarly & Professional
