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Competitive Advantage : Creating and Sustaining Superior Performance by Michael E. Porter (1985, Hardcover)

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Product Identifiers

PublisherFree Press

ISBN-100029250900

ISBN-139780029250907

eBay Product ID (ePID)1256447

Product Key Features

TopicHuman Resources & Personnel Management, General

Publication Year1985

Book TitleCompetitive Advantage : Creating and Sustaining Superior Performance

Number of Pages484 Pages

LanguageEnglish

IllustratorYes

GenreBusiness & Economics

AuthorMichael E. Porter

FormatHardcover

Dimensions

Item Weight32.1 Oz

Additional Product Features

LCCN83-049518

TitleLeadingThe

Dewey Decimal658

SynopsisCompetitive Advantage introduces a tool that may be used to diagnose and enhance competitive advantage: the value chain. Value-chain analysis allows the manager to separate the underlying activities a firm performs in designing, producing, marketing, and distributing its product or service. It is these activities from which competitive advantage ultimately stems. By showing how all the firm's activities can be examined in this integrated way, Porter provides a practical perspective on competitive strategy.

LC Classification NumberHD41.P668 1985