Imagen 1 de 1
Galería
Imagen 1 de 1
¿Quieres vender uno?
Influence: Science and Practice by Robert Cialdini: New
USD50,16
Aproximadamente42,81 EUR
Estado:
Nuevo
Libro nuevo, sin usar y sin leer, que está en perfecto estado; incluye todas las páginas sin defectos. Consulta el anuncio del vendedor para obtener más información.
- ¡Cómpralo ya!Influence: Science and Practice by Robert Cialdini: New
Oops! Looks like we're having trouble connecting to our server.
Refresh your browser window to try again.
Envío:
Gratis Standard Shipping.
Ubicado en: Sparks, Nevada, Estados Unidos
Entrega:
Entrega prevista entre el jue. 28 ago. y el mié. 3 sep. a 94104
Devoluciones:
30 días para devoluciones. El comprador paga el envío de la devolución..
Pagos:
Compra con confianza
El vendedor asume toda la responsabilidad de este anuncio.
N.º de artículo de eBay:402776453707
Última actualización el 05 ago 2025 09:48:26 H.EspVer todas las actualizacionesVer todas las actualizaciones
Características del artículo
- Estado
- Book Title
- Influence: Science and Practice
- Publication Date
- 2008-07-29
- Edition Number
- 5
- Pages
- 272
- ISBN
- 9780205609994
Acerca de este producto
Product Identifiers
Publisher
Pearson Education
ISBN-10
0205609996
ISBN-13
9780205609994
eBay Product ID (ePID)
63323669
Product Key Features
Number of Pages
272 Pages
Publication Name
Influence : Science and Practice
Language
English
Publication Year
2008
Subject
Marketing / General, General, Management, Sales & Selling / General
Type
Textbook
Subject Area
Psychology, Business & Economics
Format
Trade Paperback
Dimensions
Item Height
0.8 in
Item Weight
12.6 Oz
Item Length
8.9 in
Item Width
6 in
Additional Product Features
Edition Number
5
Intended Audience
College Audience
LCCN
2008-020078
Reviews
Here's what people are saying about the material in INFLUENCE: Science and Practice : "This marvelous book explains in clear, practical language the ways in which we become persuaded. It offers excellent insights for those who sell, but even more importantly for all of us who negotiate and buy." -ROGER FISHER, Director, Harvard Negotiation Project, Co-author of "Getting to Yes." "For marketers, it is among the most important books written in the last 10 years." -JOURNAL OF MARKETING RESEARCH "The best sales tip I ever got was encouragement to read INFLUENCE by Dr. Robert Cialdini. It was so profound and insightful, I read it three times in a row." -GREG RENKER, President, Guthy-Renker "It would be marvelous reading for students taking Social Psychology." -DAVID MYERS, Hope College "The book is tremendously entertaining and very popular with students. It makes excellent reading for a Consumer Behavior or Advertising class." -ALAN J. RESNIK, Portland State University "INFLUENCE should be required reading for all business majors." -JOURNAL OF RETAILING, Here's what people are saying about the material in INFLUENCE: Science and Practice : "This marvelous book explains in clear, practical language the ways in which we become persuaded. It offers excellent insights for those who sell, but even more importantly for all of us who negotiate and buy." ROGER FISHER, Director, Harvard Negotiation Project, Co-author of "Getting to Yes." "For marketers, it is among the most important books written in the last 10 years." JOURNAL OF MARKETING RESEARCH "The best sales tip I ever got was encouragement to read INFLUENCE by Dr. Robert Cialdini. It was so profound and insightful, I read it three times in a row." GREG RENKER, President, Guthy-Renker "It would be marvelous reading for students taking Social Psychology." DAVID MYERS, Hope College "The book is tremendously entertaining and very popular with students. It makes excellent reading for a Consumer Behavior or Advertising class." ALAN J. RESNIK, Portland State University "INFLUENCE should be required reading for all business majors." JOURNAL OF RETAILING
Dewey Edition
21
Illustrated
Yes
Dewey Decimal
153.8/52
Table Of Content
All chapters conclude with "Summary" and "Study Questions." Preface. Introduction. 1.Weapons of Influence. Click, Whirr. Betting the Shortcut Odd. The Profiteers. Jujitsu. Reader's Report. 2.Reciprocation: The Old Give and Take ... and Take. How the Rule Works. Reciprocal Concessions. Rejection-Then-Retreat. Defense. Reader's Report. 3.Commitment and Consistency: Hobgoblins of the Mind. Whirring Along. Commitment Is the Key. Defense. Reader's Report. 4.Social Proof: Truths Are Us. The Principle of Social Proof. Cause of Death: Uncertain(ty). Monkey Me, Monkey Do. Defense. Reader's Report. 5.Liking: The Friendly Thief. Making Friends to Influence People. Why Do I Like You? Let Me List the Reasons. Conditioning and Association. Defense. Reader's Report. 6.Authority: Directed Deference. The Power of Authority Pressure. The Allures and Dangers of Blind Obedience. Connotation Not Content. Defense. Reader's Report. 7.Scarcity: The Rule of the Few. Less Is Best and Loss Is Worst. Psychological Reactance. Optimal Conditions. Defense. Reader's Report. 8.Instant Influence: Primitive Consent for an Automatic Age. Primitive Automaticity. Modern Automaticity. Shortcuts Shall Be Sacred. References. Credits. Index.
Synopsis
Influence: Science and Practice is an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say "yes" to another's request). Written in a narrative style combined with scholarly research, Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and in other positions inside organizations that commonly use compliance tactics to get us to say "yes." Widely used in classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the reader of the power of persuasion. Cialdini organizes compliance techniques into six categories based on psychological principles that direct human behavior: reciprocation, consistency, social proof, liking, authority, and scarcity.
LC Classification Number
BF774.C53 2009
Descripción del artículo del vendedor
Información de vendedor profesional
Acerca de este vendedor
AlibrisBooks
98,6% de votos positivos•2,0 millones artículos vendidos
Registrado como vendedor profesional
Votos de vendedor (516.335)
- m***m (2315)- Votos emitidos por el comprador.Últimos 6 mesesCompra verificadaI’m thrilled with my recent purchase . The website was user-friendly, and the product descriptions were accurate. Customer service was prompt and helpful, answering all my questions. My order arrived quickly, well-packaged, and the product exceeded my expectations in quality. I’m impressed with the attention to detail and the overall experience. I’ll definitely shop here again and highly recommend from this seller to others. Thank you for a fantastic experience!Tobin's Spirit Guide: Official Ghostbusters Edition by Erik Burnham: Used (#404302598631)
- a***n (54)- Votos emitidos por el comprador.Últimos 6 mesesCompra verificadaMistakenly ordered a paperback that I thought was a hardcover, not sellers fault; it was described properly on the listing. Seller still processed a refund the day I went to return the item and let me keep the item anyway. A+++ service. Book arrived quickly in great condition and for a great price. Thank you so much! Amazing seller!
- n***c (97)- Votos emitidos por el comprador.Últimos 6 mesesCompra verificadaseller was communicative about my shipment, media mail took a while and tracking wasn't updated frequently, but seller communicated to me very quickly on status. the item came new and wrapped as described, though the packaging in it was packed wasn't sturdy and falling apart when it got to me.Michael Jang: Who Is Michael Jang? by Michael Jang: New (#401849573576)
Más que explorar:
- Libros prácticos y de consulta,
- Libros antiguos y de colección robert graves,
- Libros prácticos y de consulta derechos,
- Libros infantiles y juveniles Robert Louis Stevenson,
- Libros prácticos y de consulta griegos,
- Libros prácticos y de consulta brujos,
- Libros prácticos y de consulta, dibujos,
- Libros prácticos y de consulta, clasicismo,
- Libros prácticos y de consulta, electrónicos,
- Libros prácticos y de consulta, aventura
AlibrisBooks
98,6% de votos positivos•2,0 millones artículos vendidos
Registrado como vendedor profesional
Votos de vendedor (516.335)
- m***m (2315)- Votos emitidos por el comprador.Últimos 6 mesesCompra verificadaI’m thrilled with my recent purchase . The website was user-friendly, and the product descriptions were accurate. Customer service was prompt and helpful, answering all my questions. My order arrived quickly, well-packaged, and the product exceeded my expectations in quality. I’m impressed with the attention to detail and the overall experience. I’ll definitely shop here again and highly recommend from this seller to others. Thank you for a fantastic experience!Tobin's Spirit Guide: Official Ghostbusters Edition by Erik Burnham: Used (#404302598631)
- a***n (54)- Votos emitidos por el comprador.Últimos 6 mesesCompra verificadaMistakenly ordered a paperback that I thought was a hardcover, not sellers fault; it was described properly on the listing. Seller still processed a refund the day I went to return the item and let me keep the item anyway. A+++ service. Book arrived quickly in great condition and for a great price. Thank you so much! Amazing seller!
- n***c (97)- Votos emitidos por el comprador.Últimos 6 mesesCompra verificadaseller was communicative about my shipment, media mail took a while and tracking wasn't updated frequently, but seller communicated to me very quickly on status. the item came new and wrapped as described, though the packaging in it was packed wasn't sturdy and falling apart when it got to me.Michael Jang: Who Is Michael Jang? by Michael Jang: New (#401849573576)