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SEO For Dummies by Peter Kent (English) Paperback Book
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- ¡Cómpralo ya!SEO For Dummies by Peter Kent (English) Paperback Book
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Ubicado en: Fairfield, Ohio, Estados Unidos
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N.º de artículo de eBay:396813761828
Última actualización el 27 jul 2025 03:42:07 H.EspVer todas las actualizacionesVer todas las actualizaciones
Características del artículo
- Estado
- ISBN-13
- 9781119579571
- Book Title
- SEO For Dummies
- ISBN
- 9781119579571
Acerca de este producto
Product Identifiers
Publisher
Wiley & Sons, Incorporated, John
ISBN-10
1119579570
ISBN-13
9781119579571
eBay Product ID (ePID)
25038430814
Product Key Features
Number of Pages
512 Pages
Language
English
Publication Name
Seo for Dummies
Subject
Internet / General, E-Commerce / Internet Marketing, Web / Search Engines
Publication Year
2020
Type
Textbook
Subject Area
Computers, Business & Economics
Format
Trade Paperback
Dimensions
Item Height
1.3 in
Item Weight
23.2 Oz
Item Length
9.1 in
Item Width
7.3 in
Additional Product Features
Edition Number
7
Intended Audience
Trade
LCCN
2019-918161
Dewey Edition
23
Illustrated
Yes
Dewey Decimal
025.04
Table Of Content
Introduction 1 Part 1: Getting Started with SEO 5 Chapter 1: Surveying the Search Engine Landscape 7 Chapter 2: Search Results, Deconstructed 21 Chapter 3: Your One-Hour, Search Engine-Friendly Website Makeover 33 Chapter 4: Beating the Competition: Planning a Powerful Search Engine Strategy 53 Chapter 5: Making Your Site Useful and Visible 73 Part 2: Building Search Engine-Friendly Sites 89 Chapter 6: Picking Powerful Keywords 91 Chapter 7: Creating Pages That Search Engines Love 111 Chapter 8: Designing for Speed 143 Chapter 9: Designing for Mobile 153 Chapter 10: Using Structured Data Markup 161 Chapter 11: Avoiding Things That Search Engines Hate 173 Chapter 12: Dirty Deeds, Done Dirt Cheap 195 Chapter 13: Bulking Up Your Site: Competing with Content 213 Chapter 14: Finding Traffic Through Local Search Marketing 239 Part 3: Adding Your Site to the Indexes and Directories 267 Chapter 15: Getting Your Pages into the Search Engines 269 Chapter 16: Submitting to the Directories 285 Chapter 17: Product Search: Remember the Shopping Directories and Retailers 295 Part 4: After You've Submitted Your Site 319 Chapter 18: Using Link Popularity to Boost Your Position 321 Chapter 19: Finding Sites to Link to Yours 347 Chapter 20: Even More Great Places to Get Links 371 Chapter 21: Social Networking -- Driven by Drivel 385 Chapter 22: Video and Images: Putting Your Best Face Forward 393 Chapter 23: Beyond the Basics 403 Chapter 24: When Google Bites Back: A Guide to Catastrophe 415 Part 5: The Part of Tens 435 Chapter 25: Ten-Plus Myths and Mistakes 437 Chapter 26: Ten-Plus Ways to Stay Updated 445 Chapter 27: Ten-Plus Useful Things to Know 451 Index 465
Synopsis
Up relevance scores, improve page speed, optimize voice search questions, and more Search Engine Optimization For Dummies shows website owners, developers, and search engine optimizers (SEOs) how to create a website that ranks at the top of search engines and has high-volume traffic, while answering the essential question of "how do I get people to visit my site?" By understanding search engine basics (what are they, which ones are important, how to get started), building a search engine-friendly site, registering your site with directories and indexes, using analysis tools to track results and link popularity to boost rankings, and advertising your site by using pay-per-click options, you can use the tricks of SEO masters to drive traffic to your site. You'll also discover how to write effective content, use social media to boost your profile, and manage your platform and reputation to positively impact your search engine rankings. Develop a search strategy and use new SERP features Maximize the effects of personalized search Analyze results with improved analytics tools Optimize voice search strategies There's no time like the present to create a website that ranks at the top of search engines and drives traffic to your site with these tips, tricks, and secrets., Up relevance scores, improve page speed, optimize voice search questions, and more! Search Engine Optimization For Dummies shows website owners, developers, and search engine optimizers (SEOs) how to create a website that ranks at the top of search engines and has high-volume traffic, while answering the essential question of "how do I get people to visit my site?" By understanding search engine basics (what are they, which ones are important, how to get started), building a search engine-friendly site, registering your site with directories and indexes, using analysis tools to track results and link popularity to boost rankings, and advertising your site by using pay-per-click options, you can use the tricks of SEO masters to drive traffic to your site. You'll also discover how to write effective content, use social media to boost your profile, and manage your platform and reputation to positively impact your search engine rankings. Develop a search strategy and use new SERP features Maximize the effects of personalized search Analyze results with improved analytics tools Optimize voice search strategies There's no time like the present to create a website that ranks at the top of search engines and drives traffic to your site with these tips, tricks, and secrets.
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grandeagleretail
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- w***i (874)- Votos emitidos por el comprador.Mes pasadoCompra verificadaAbsolutely Wonderful Seller!! Terrific Item As Described!!! Great Service and Communication!! Shipped In Waterproof Packaging!! I Received Item In About One Week!! Very Pleased With Seller! I Will Buy From This Seller Again!!
- e***_ (17)- Votos emitidos por el comprador.Últimos 6 mesesCompra verificadaSeller handles a massive inventory so I give them grace on the slow processing and shipping. They were very communicative and prompt with their response when I messaged in asking about it. Book was in good condition as described. Small ding on the page edges which wasn't mentioned, but that's fairly common even at your typical book store. Still a good value and I'd buy from them again.
- 0***i (5)- Votos emitidos por el comprador.Últimos 6 mesesCompra verificadaThe first item arrived with some damage to the inside back cover, but the seller responded immediately, assuring me they’d provide a replacement, and even told me I could keep the original. They were upfront about a short delay, and gave a clear estimated ship date, and followed up right on time once it shipped. The replacement arrived in perfect condition and exactly as described. I really appreciated their transparency and professionalism. Would definitely buy from them again!
grandeagleretail
98,3% de votos positivos•2,8 millones artículos vendidos
Registrado como vendedor profesional
Votos de vendedor (1.055.061)
- w***i (874)- Votos emitidos por el comprador.Mes pasadoCompra verificadaAbsolutely Wonderful Seller!! Terrific Item As Described!!! Great Service and Communication!! Shipped In Waterproof Packaging!! I Received Item In About One Week!! Very Pleased With Seller! I Will Buy From This Seller Again!!
- e***_ (17)- Votos emitidos por el comprador.Últimos 6 mesesCompra verificadaSeller handles a massive inventory so I give them grace on the slow processing and shipping. They were very communicative and prompt with their response when I messaged in asking about it. Book was in good condition as described. Small ding on the page edges which wasn't mentioned, but that's fairly common even at your typical book store. Still a good value and I'd buy from them again.
- 0***i (5)- Votos emitidos por el comprador.Últimos 6 mesesCompra verificadaThe first item arrived with some damage to the inside back cover, but the seller responded immediately, assuring me they’d provide a replacement, and even told me I could keep the original. They were upfront about a short delay, and gave a clear estimated ship date, and followed up right on time once it shipped. The replacement arrived in perfect condition and exactly as described. I really appreciated their transparency and professionalism. Would definitely buy from them again!