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Product Identifiers

PublisherRowman & Littlefield Publishers, Incorporated

ISBN-101538155958

ISBN-139781538155950

eBay Product ID (ePID)12050091480

Product Key Features

Number of Pages312 Pages

LanguageEnglish

Publication NameManaging Your Band : a Guide to Artist Management

SubjectHistory & Criticism, Business Aspects, Instruction & Study / General, Management

Publication Year2021

TypeTextbook

Subject AreaMusic, Business & Economics

AuthorDave Philp, Steve Marcone

SeriesMusic Pro Guides

FormatTrade Paperback

Dimensions

Item Height0.7 in

Item Weight19.2 Oz

Item Length10 in

Item Width7 in

Additional Product Features

Edition Number7

Intended AudienceScholarly & Professional

LCCN2021-011850

Reviews"Managing Your Band is a terrific resource for any music business class focused on the role of managers." --John Simson, executive in residence and program director, business & entertainment, Kogod School of Business, American University "Stephen Marcone and David Philp take on our every-changing business with a fresh and complete approach. The breadth of information is as important to veterans as it is to the new entrepreneurs that will power the current and next versions of the music industry." --John Butler, Global Head of Christian Music, Spotify "A must-have for new and established managers who may need a brush-up on topics they have forgotten." --Joe Riccitelli, executive vice president and general manager, RCA Records "Stephen Marcone and David Philp expertly communicate about the business for both industry veterans and aspiring entrepreneurs. This guide is a great resource for current managers, future managers, and students of the industry," --Jim Donio, president, Music Business Association "This the most comprehensive book on management on the market. It should be required reading for every new manager, artist, or student looking to get into the field." --Kim L. Wangler, director of music industry studies, Appalachian State University, This the most comprehensive book on management on the market. It should be required reading for every new manager, artist, or student looking to get into the field., Managing Your Band is a terrific resource for any music business class focused on the role of managers.(Previous Edition Praise) -- John Simson, executive in residence and program director, business & entertainment, Kogod School of Business, American University Stephen Marcone and David Philp take on our every-changing business with a fresh and complete approach. The breadth of information is as important to veterans as it is to the new entrepreneurs that will power the current and next versions of the music industry.(Previous Edition Praise) -- John Butler, Global Head of Christian Music, Spotify A must-have for new and established managers who may need a brush-up on topics they have forgotten.(Previous Edition Praise) -- Joe Riccitelli, executive vice president and general manager, RCA Records Stephen Marcone and David Philp expertly communicate about the business for both industry veterans and aspiring entrepreneurs. This guide is a great resource for current managers, future managers, and students of the industry,(Previous Edition Praise) -- Jim Donio, president, Music Business Association This the most comprehensive book on management on the market. It should be required reading for every new manager, artist, or student looking to get into the field. -- Kim L. Wangler, director of music industry studies, Appalachian State University, Stephen Marcone and David Philp expertly communicate about the business for both industry veterans and aspiring entrepreneurs. This guide is a great resource for current managers, future managers, and students of the industry,, Managing Your Band is a terrific resource for any music business class focused on the role of managers., Stephen Marcone and David Philp take on our every-changing business with a fresh and complete approach. The breadth of information is as important to veterans as it is to the new entrepreneurs that will power the current and next versions of the music industry.

Dewey Edition23

IllustratedYes

Dewey Decimal780.68

Table Of ContentPreface Introduction Chapter 1: Care and Feeding of Creative Chapter 2: Agreements Chapter 3: Legal Aspects Chapter 4: Publishing Your Band Chapter 5: Collecting and Using Data Chapter 6: Marketing Your Band, Part 1: Branding, Sponsorship, and Social Media Chapter 7: Marketing Your Band, Part 2: Tips for the DIY Manager Chapter 8: Live, Part 1: Touring Chapter 9: Live, Part 2: Merchandising & Sponsorship Chapter 10: The Modern Entertainment Company Chapter 11: The Modern Recording Contract Chapter 12: How Do I Make Some Money? Appendix A: MusicBiz101 & More Podcasts Appendix B: Keeping Track of it All Appendix C: Magical Mystery Tour: Failures From The Beatles' Self-Managed Era and Lessons for Today's DIY Musicians Appendix D: Deal Memos and Settlements Appendix E: Legal Battles Appendix F: Marketing Plan Appendix G: Project Management References Index

SynopsisManaging Your Band: A Guide to Artist Management is your go-to guide for artist management in the new music industry, especially independent artists taking the DIY route. Industry insiders Steve Marcone and Dave Philp tackle the work and knowledge required of an artist manager and band member, focusing on earning revenue from an artist's three major revenue streams: songwriting and publishing, live performance, and recording. The book investigates the roles of the many industry intermediaries, illustrating how many of today's artists, including DIY artists, function as their own entertainment companies. This seventh edition includes updated information for the twenty-first-century artist and manager, including key information on the impacts of COVID-19 on the industry. New sections and chapters include: The twenty-first-century DIY manager The live ecosystem Music publishing Social media Analytics offered by streaming services Each chapter includes learning objectives, a summary, and suggested projects for course usage. For access to the instructor's manual, please email textbooks@rowman.com., Managing Your Band: A Guide to Artist Management is your go-to guide for artist management in the new music industry, especially independent artists taking the DIY route. Industry insiders Steve Marcone and Dave Philp tackle the work and knowledge required of an artist manager and band member, focusing on earning revenue from an artist's three major revenue streams: songwriting and publishing, live performance, and recording. The book investigates the roles of the many industry intermediaries, illustrating how many of today's artists, including DIY artists, function as their own entertainment companies. This seventh edition includes updated information for the twenty-first-century artist and manager, including key information on the impacts of COVID-19 on the industry. New sections and chapters include: The twenty-first-century DIY manager The live ecosystem Music publishingSocial media Analytics offered by streaming services Each chapter includes learning objectives, a summary, and suggested projects for course usage. For access to the free instructor's manual which includes a sample syllabus and test questions, please email textbooks@rowman.com ., Managing Your Band is the go-to guide for artist management and provides tools for students and musicians, especially independent artists taking the DIY route, to maximize success in the new music industry. This 7th edition includes updated information artists and managers and addresses the impacts of COVID-19 on the industry.

LC Classification NumberML3790.M35 2021