Microeconomics and Behavior by Robert H. Frank (2014, Hardcover) 9th Edition

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Características del artículo

Estado
Nuevo: Libro nuevo, sin usar y sin leer, que está en perfecto estado; incluye todas las páginas sin ...
Features
Text Book Not include Access Code or CD.
ISBN
9780078021695
EAN
9780078021695
Categoría

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Product Identifiers

Publisher
Mcgraw-Hill Education
ISBN-10
0078021693
ISBN-13
9780078021695
eBay Product ID (ePID)
175890395

Product Key Features

Number of Pages
656 Pages
Publication Name
Microeconomics and Behavior
Language
English
Subject
Consumer Behavior, Economics / Microeconomics, General
Publication Year
2014
Type
Textbook
Subject Area
Business & Economics, Psychology
Author
Robert H. Frank
Format
Hardcover

Dimensions

Item Height
1 in
Item Weight
50.7 Oz
Item Length
11.2 in
Item Width
8.8 in

Additional Product Features

Edition Number
9
Intended Audience
College Audience
LCCN
2013-042880
Dewey Edition
23/eng/20231113
Grade From
College Freshman
Illustrated
Yes
Grade To
College Freshman
Dewey Decimal
338.5
Table Of Content
Part 1: Introduction 1. Thinking Like an Economist 2. Supply and Demand Appendix: How Do Taxes Affect Equilibrium Prices and Quantities? Part 2: The Theory of Consumer Behavior 3. Rational Consumer Choice Appendix: The Utility Function Approach to the Consumer Budgeting Problem 4. Individual and Market Demand Appendix: Additional Topics in Demand Theory 5. Applications of Rational Choice and Demand Theories 6. The Economics of Information and Choice Under Uncertainty Appendix: Search Theory and the Winner's Curse 7. Departures from Standard Rational Choice Models (with and without Regret) Part 3: The Theory of the Firm and Market Structure 8. Production Appendix: Mathematical Extensions of Production Theory 9. Costs Appendix: Mathematical Extensions of the Theory of Costs 10. Perfect Competition 11. Monopoly 12. A Game-Theoretic Approach to Strategic Behavior 13. Oligopoly and Monopolistic Competition Part 4: Factor Markets 14. Labor Appendix: The Economics of Workplace Safety 15. Capital Appendix: A More Detailed Look at Exhaustible Resource Allocation Part 5: General Equilibrium and Welfare 16. Externalities, Property Rights, and the Coase Theorem 17. General Equilibrium and Market Efficiency 18. Government Web Chapter: Explaining Tastes: The Importance of Altruism and Other Nonegoistic Behavior
Synopsis
Robert Frank's Microeconomics and Behavior covers the essential topics of microeconomics while exploring the relationship between economic analysis and human behavior. Core analytical tools are embedded in a uniquely diverse collection of examples and applications to illuminate the power and versatility of the economic way of thinking. Students are encouraged to become "Economic Naturalists" who see the mundane details of ordinary existence in a sharp new light. Connect is the only integrated learning system that empowers students by continuously adapting to deliver precisely what they need, when they need it, and how they need it, so that your class time is more engaging and effective.
LC Classification Number
HB171.5.F733 2015

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