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Hegarty on Creativity: There are No Rules by John Hegarty 050051724X The Fast

FREE US DELIVERY | ISBN: 050051724X | Quality Books
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Características del artículo

Estado
En muy buen estado: Libro que se ha leído y que no tiene un aspecto nuevo, pero que está en un ...
ISBN
050051724X
EAN
9780500517246
Date of Publication
2014-03-10
Publication Name
N/A
Type
Hardback
Release Title
Hegarty on Creativity: There are No Rules
Artist
Hegarty, John
Brand
N/A
Colour
N/A

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Product Identifiers

Publisher
Thames & Hudson
ISBN-10
050051724X
ISBN-13
9780500517246
eBay Product ID (ePID)
5038271250

Product Key Features

Book Title
Hegarty on Creativity : there Are No Rules
Number of Pages
128 Pages
Language
English
Publication Year
2014
Topic
Graphic Arts / Advertising, General
Illustrator
Yes
Genre
Design, Psychology
Author
John Hegarty
Format
Hardcover

Dimensions

Item Height
0.6 in
Item Weight
8.3 Oz
Item Length
7.1 in
Item Width
4.6 in

Additional Product Features

Intended Audience
Trade
Reviews
Playful text and graphics and plenty of white space makethis a good choice to pick up and grab inspiration at random.
Dewey Edition
23
Dewey Decimal
153.35
Synopsis
Creativity isn't an occupation. It's a preoccupation. It invents, perfects and defines our world. It explains and entertains us. But what drives creativity? Inspires it? Sustains it? From John Hegarty, one of the world's most famous advertising creatives, comes this witty pocket book filled with fifty brilliant and provocative insights into creativity and the creative process., From Renaissance art to rock 'n' roll, Hegarty takes a wide-angle view of creativity as he sets out to demystify the many ups-and-downs that can arise during the creative process. Paralyzed by the blank page? Daunted by cynics in the workplace? Money leading you astray? Hegarty combines personal experience and anecdotes along with clear, pragmatic, and good-humored insight into tackling all creative challenges head on. Over fifty entries, including "Good is the Enemy of Great," "Respect Don't Revere," "Get Angry," and "Bad Weather" relay useful and generous advice on how best to improve, sustain, and nurture creativity in any profession. Accompanied by copious irreverent line drawings from Hegarty's own sketchpad, Hegarty on Creativity is concise, accessible, and richly rewarding., Creativity isn't an occupation; it's a preoccupation. It is challenge for everyone in the modern world--from business and advertising to education and beyond. Here, the world-famous advertising creative John Hegarty offers a pocket bible of creative thinking, aimed at provoking, challenging, and inspiring greater heights of innovation. From Renaissance art to rock 'n' roll, Hegarty takes a wide-angle view of creativity as he sets out to demystify the many ups-and-downs that can arise during the creative process. Paralyzed by the blank page? Daunted by cynics in the workplace? Money leading you astray? Hegarty combines personal experience and anecdotes along with clear, pragmatic, and good-humored insight into tackling all creative challenges head on. Over fifty entries, including "Good is the Enemy of Great," "Respect Don't Revere," "Get Angry," and "Bad Weather" relay useful and generous advice on how best to improve, sustain, and nurture creativity in any profession. Accompanied by copious irreverent line drawings from Hegarty's own sketchpad, Hegarty on Creativity is concise, accessible, and richly rewarding.
LC Classification Number
BF408

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