Virtual Sales Handbook : A Hands-On Approach to Engaging Customers by Mante Kvedare and Christian Milner Nymand (2021, Hardcover)

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Virtual Sales Handbook by Christian Milner Nymand, Mante Kvedare. Build engaging storylines and presentations. Title Virtual Sales Handbook. Evaluate the strengths and weaknesses of different virtual sales models.

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Product Identifiers

PublisherWiley & Sons, Incorporated, John
ISBN-101119775760
ISBN-139781119775768
eBay Product ID (ePID)25050074450

Product Key Features

Book TitleVirtual Sales Handbook : a Hands-On Approach to Engaging Customers
Number of Pages224 Pages
LanguageEnglish
Publication Year2021
TopicBusiness Communication / Meetings & Presentations, Commerce, Sales & Selling / General
GenreBusiness & Economics
AuthorMante Kvedare, Christian Milner Nymand
FormatHardcover

Dimensions

Item Height0.9 in
Item Weight16.8 Oz
Item Length8.8 in
Item Width6 in

Additional Product Features

Intended AudienceTrade
LCCN2020-046370
Dewey Edition23
TitleLeadingThe
Dewey Decimal658.872
Table Of ContentPreface Introduction Chapter 1: Navigating the World of Virtual Sales Chapter 2: Overcoming the Barriers of Virtual Customer Interaction Chapter 3: The Hybrid Sales Model Chapter 4: Preparing for an Effective Virtual Sales Meeting Chapter 5: Building Engaging Virtual Sales Meeting Storylines and Presentations Chapter 6: Effective Virtual Customer Engagement Chapter 7: Executing the Virtual Sales Meeting Chapter 8: Leading the Transformation from Physical to Virtual Sales Conclusion Epilogue References Notes About the Authors Acknowledgements Index
SynopsisLearn to engage your B2B customers through effective virtual sales meetings and presentations The global COVID-19 pandemic has radically changed how business-to-business companies interact with their customers. The traditional face-to-face meeting has quickly become a thing of the past--the virtual customer engagement model is the new normal. To secure existing and future revenue streams in the virtual B2B sales environment, companies must equip their commercial frontline with the confidence, skills, and tools necessary for effectively engaging customers virtually. The Virtual Sales Handbook: A Hands-on Approach to Engaging Customers is designed for sales reps, commercial managers, customer relationship managers, and other customer-facing professionals working in the virtual realm. Step-by-step, readers learn to prepare for a virtual sales meeting, create compelling virtual presentations, build energy through effective openers, develop trust in the virtual world, drive impact through virtual meeting follow-up, and much more. Throughout the book, readers are provided with an abundance of tips and tricks, illustrative examples and case studies, and actionable strategies based on extensive implementation and upskilling experience. Written by two authors with deep knowledge and expertise in operationalizing virtual commercial sales and marketing methods and tools, this must-have guide will help you: Navigate the world of virtual sales Overcome the barriers of virtual customer interaction Evaluate the strengths and weaknesses of different virtual sales models Plan and execute effective virtual sales meetings Build engaging storylines and presentations Lead the transformation from physical to virtual sales Leverage effective virtual customer engagement techniques The Virtual Sales Handbook: A Hands-on Approach to Engaging Customers is an indispensable resource for C-suite executives, business leaders, senior sales managers, sales representatives, account managers, and anyone on the commercial frontline.
LC Classification NumberHF5548.32.K88 2021

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