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Business Development : A Market-Oriente d Perspective Paperback
GBP 10,81
Aproximadamente12,53 EUR
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“Ships from the UK. Former library book; may include library markings. Used book that is in excellent ”... Más informaciónacerca del estado
En muy buen estado
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Ubicado en: Dunfermline, Reino Unido
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N.º de artículo de eBay:306298438387
Última actualización el 20 jun 2025 17:45:25 H.EspVer todas las actualizacionesVer todas las actualizaciones
Características del artículo
- Estado
- En muy buen estado
- Notas del vendedor
- Features
- EX-LIBRARY
- Book Title
- Business Development : A Market-Oriented Perspective Paperback
- ISBN
- 9780470683668
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Product Information
This textbook answers the basic questions: What is business development? What does the business developer do? and What characterises good, structured, effective business development? Distinguishing business development and the tasks of the business developer from traditional approaches of strategic management, entrepreneurship, and strategic marketing, this textbook will enable the market-oriented business developer to conceive, craft, and implement superior business plans. The book is divided into three modules focusing on the market-oriented business developer?s mindset, on providing a state-of-the-art toolbox for careful strategic analyses and decisions, and lastly on the critical aspects of business plans and their content. The approach of the book is focused and selective in its choice of content and provides a cumulative development of the relevant topics. Each chapter includes an ?implications for the market-oriented business developer? at the end to enhance a student?s learning. The content of the book is applicable to any new business venture as well as for the development and implementation of growth opportunities in mature organizations. Inherently international in its scope, the text includes numerous real world examples, taken from the author?s own experience as a biotech entrepreneur, as well as from the wider global business community.
Product Identifiers
Publisher
John Wiley & Sons INC International Concepts
ISBN-13
9780470683668
eBay Product ID (ePID)
201184021
Product Key Features
Number of Pages
566 Pages
Publication Name
Business Development: a Market-Oriented Perspective
Language
English
Subject
Business
Publication Year
2012
Type
Textbook
Format
Paperback
Dimensions
Item Height
243 mm
Item Weight
1114 g
Item Width
190 mm
Additional Product Features
Country/Region of Manufacture
United States
Descripción del artículo del vendedor
Información de vendedor profesional
Número de IVA: GB 938775170
CRN: 06570267
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- 9***h (328)- Votos emitidos por el comprador.Últimos 6 mesesCompra verificadaAccurately described, fairly priced, excellent communication and timely delivery. Through no fault of the sender the book arrived in ripped packaging with damaged pages and having been run over by a pallet truck or similar machinery whilst in transit with Whistle. The sender promptly refunded the purchase price and apologised although blameless. I have no qualms buying from them in the future just in their choice of delivery firm.
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- k***s (1714)- Votos emitidos por el comprador.Últimos 6 mesesCompra verificadaI had an outstanding experience with this seller! The item was exactly as described, and it arrived well-packaged and in perfect condition. The seller was incredibly responsive and helpful, answering all my questions promptly. The shipping was super fast, and I received the package within just a few days. A truly professional and reliable seller who goes above and beyond to provide exceptional service. I look forward to doing business with them again in the future. Thank you so much!Viking Knits : Over 40 Scandi Knits for Men, Women and Children L (#296928222041)