Rethink : A Business Manifesto for Cutting Costs and Boosting Innovation by Ric

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Características del artículo

Estado
Nuevo: Libro nuevo, sin usar y sin leer, que está en perfecto estado; incluye todas las páginas sin ...
ISBN
9780137031658

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Product Identifiers

Publisher
FT Press
ISBN-10
0137031653
ISBN-13
9780137031658
eBay Product ID (ePID)
72070595

Product Key Features

Book Title
Rethink : a Business Manifesto for Cutting Costs and Boosting Innovation
Number of Pages
240 Pages
Language
English
Publication Year
2009
Topic
General, Management, Strategic Planning, Quality Control
Illustrator
Yes
Genre
Business & Economics
Author
Ric Merrifield
Format
Hardcover

Dimensions

Item Height
0.9 in
Item Weight
14.5 Oz
Item Length
8.8 in
Item Width
5.7 in

Additional Product Features

Intended Audience
Trade
LCCN
2009-002465
Dewey Edition
22
Dewey Decimal
658
Table Of Content
Introduction 1 Chapter 1 How the "How" Trap Is Trapping You 7 Chapter 2 The Thinking Behind Rethinking 27 Chapter 3 First-Identify the "Whats" That Are Truly Valuable 39 Chapter 4 Second-Know What You Are (and Aren't) Good At 61 Chapter 5 Third-Make (and Break) Connections 77 Chapter 6 Fourth-Understand What Can (and Can't) Be Predicted 91 Chapter 7 Fifth-Unravel (and Follow) the Rules 109 Chapter 8 Revolutionary Rethinking at ING DIRECT 117 Chapter 9 Rethinking at Eclipse 133 Chapter 10 Rethinking at Cranium 151 Chapter 11 Morph Again and Again 169 Key Concepts 193 Index 213
Synopsis
It's a totally human condition, a trap that ensnares virtually everyone. Just as when we tie a route to a destination so much so that when someone else takes a different route "why are we going this way?" it usually doesn't matter "how" you get there. This "how" trap also takes place at work, people intertwine "how" they do their job with the outcome of "what" they are doing that sometimes obvious decisions are masked, and missed. We know how to focus on process: the how of business. That's why this book shows that we're leaving so much value on the table and that's what this book exposes with vivid examples, while at the same time offering guidance on ways you can take advantage of this new business lens. Business architect Ric Merrifield shows how to rise above the clutter of your "hows" to expose what does and doesn't need attention. You'll learn to identify the activities most critical to success and those that that are borderline, redundant, or even counterproductive. Along the way, Merrifield presents powerful case studies from companies as diverse as ING DIRECT and Eclipse, Amazon.com and Procter + Gamble: firms that have learned how to cut costs, strengthen innovation, and profit from change all at the same time., It's the trap that ensnares virtually every business: putting the focus on process. Business architect Merrifield exposes this problem with vivid examples and introduces breakthrough techniques for overcoming it.
LC Classification Number
HD31.M3977 2009

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