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MARKETING MODELS By Gary L. Lilien & Philip Kotler - Hardcover **Excellent**
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“Book is in Very Good Condition. Text will be unmarked. May show some signs of use or wear. Will ”... Más informaciónacerca del estado
En muy buen estado
Libro que se ha leído y que no tiene un aspecto nuevo, pero que está en un estado excelente. No hay desperfectos visibles en la tapa y se incluye sobrecubierta, si procede, para las tapas duras. Todas las páginas están en perfecto estado, sin arrugas ni roturas y no falta ninguna. El texto no está subrayado ni resaltado de forma alguna, y no hay anotaciones en los márgenes. Puede presentar marcas de identificación mínimas en la contraportada o las guardas. Muy poco usado. Consulta el anuncio del vendedor para obtener más información y la descripción de cualquier posible imperfección.
- ¡Cómpralo ya!MARKETING MODELS By Gary L. Lilien & Philip Kotler - Hardcover **Excellent**
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Ubicado en: US, Estados Unidos
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Entrega prevista entre el vie. 10 oct. y el vie. 17 oct. a 94104
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N.º de artículo de eBay:226957100685
Características del artículo
- Estado
- En muy buen estado
- Notas del vendedor
- ISBN-10
- 0135446449
- Publication Name
- Prentice Hall
- Type
- Hardcover
- Item Height
- 9.75 inches
- ISBN
- 9780135446447
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Product Identifiers
Publisher
Prentice Hall PTR
ISBN-10
0135446449
ISBN-13
9780135446447
eBay Product ID (ePID)
2004008
Product Key Features
Book Title
Marketing Models
Number of Pages
800 Pages
Language
English
Topic
Marketing / General
Publication Year
1992
Genre
Business & Economics
Format
Hardcover
Dimensions
Item Weight
49.4 Oz
Item Length
9.4 in
Item Width
7.1 in
Additional Product Features
Dewey Edition
23
Dewey Decimal
658.8
Synopsis
This work is designed to develop the quantitative foundations for marketing decisions in terms of both theoretical models to help analyze marketing issues and also decision-support models. The focus is on substantive marketing decisions rather than on methodology., The view of this book is that there are essentially three purposes for modeling in marketing: measuring marketing actions and outcomes, developing operational support for marketing decisions, and explaining marketing observations or phenomena.
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- 8***g (253)- Votos emitidos por el comprador.Últimos 6 mesesCompra verificadaA smooth and professional transaction throughout. The item was exactly as described, clearly listed, and fairly priced. Communication from the seller was prompt, polite, and helpful, with dispatch confirmed quickly. The parcel was securely packaged and arrived in excellent condition, ahead of the expected delivery date. Care was taken at every stage of the process. I would be happy to buy from this seller again—many thanks for a reliable and well-handled sale.FINLAND AND EUROPE: INTERNATIONAL CRISES IN THE PERIOD OF By Juhani Paasivirta (#335694307643)
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- t***s (44)- Votos emitidos por el comprador.Últimos 6 mesesCompra verificadaThe Item itself I rate five stars. The seller, however, I stop at four stars. The seller met two out of three categories I look for when judging my purchasing experience: how well it was packaged, how quickly it was shipped, and how properly it was described; this seller provided prompt shipping and an accurate description, but failed when it came to packaging. The item arrived in a plastic bag without any reinforcement or protection whatsoever and suffered dinged corners on multiple fronts.
Categorías populares de esta tienda
Votos de vendedor (306.453)
- 8***g (253)- Votos emitidos por el comprador.Últimos 6 mesesCompra verificadaA smooth and professional transaction throughout. The item was exactly as described, clearly listed, and fairly priced. Communication from the seller was prompt, polite, and helpful, with dispatch confirmed quickly. The parcel was securely packaged and arrived in excellent condition, ahead of the expected delivery date. Care was taken at every stage of the process. I would be happy to buy from this seller again—many thanks for a reliable and well-handled sale.FINLAND AND EUROPE: INTERNATIONAL CRISES IN THE PERIOD OF By Juhani Paasivirta (#335694307643)
- 0***t (10)- Votos emitidos por el comprador.Mes pasadoCompra verificadaItem was exactly as described and packaged to protect it. Seller’s pricing was spot on and when I received it, it was in good condition. Seller actually messaged me when they shipped it (I really appreciated that). Overall I’m happy doing business with them!
- t***s (44)- Votos emitidos por el comprador.Últimos 6 mesesCompra verificadaThe Item itself I rate five stars. The seller, however, I stop at four stars. The seller met two out of three categories I look for when judging my purchasing experience: how well it was packaged, how quickly it was shipped, and how properly it was described; this seller provided prompt shipping and an accurate description, but failed when it came to packaging. The item arrived in a plastic bag without any reinforcement or protection whatsoever and suffered dinged corners on multiple fronts.