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Product Identifiers

PublisherMcgraw-Hill Education

ISBN-101260026701

ISBN-139781260026702

eBay Product ID (ePID)239739443

Product Key Features

Book TitleEntrepreneurial Attitude: Lessons from Junior Achievement's 100 Years of Developing Young Entrepreneurs

Number of Pages304 Pages

LanguageEnglish

Publication Year2018

TopicPersonal Success, Entrepreneurship, General

IllustratorYes

GenreBusiness & Economics

AuthorLarry Farrell

FormatHardcover

Dimensions

Item Height1.1 in

Item Weight18.2 Oz

Item Length9.1 in

Item Width6.8 in

Additional Product Features

Intended AudienceTrade

LCCN2017-054998

TitleLeadingThe

Dewey Edition23

Dewey Decimal658.4/09

Table Of ContentForeword: Asheesh Advani, CEO, JA Worldwide Acknowledgments Introduction: Getting the Entrepreneurial Attitude -- Why It's So Important for Young People in Today's Global Economy Part 1: The Four Fundamental Practices of the World's Great Entrepreneurs Chapter 1: Sense of Mission -- Creating an Entrepreneurial Strategy and Culture Chapter 2: Customer/Product Vision -- My Customer, My Product, My Self-Respect Chapter 3: High-Speed Innovation -- The Necessity to Invent, the Freedom to Act Chapter 4: Self-Inspired Behavior -- Love What You Do and Get Very Good At Doing It Chapter 5: What's Really Required -- The Three Requirements Part 2: JA's Seven Competencies: The Entrepreneurial Attitude in Action Chapter 6: Goal Orientation and Initiative: Having a Self-Starting Nature and Proactive Approach Chapter 7: Leadership and Responsibility: Taking Ownership of a Project, Group, or Task Chapter 8: Creativity: Engaging Imagination to Create and Innovate Chapter 9: Teamwork: Cooperating and Working with Others to Achieve a Common Goal Chapter 10: Perseverance: Completing Tasks and Goals Despite Difficulties or Delays Chapter 11: Resourcefulness: Observing Situations and Skillfully Addressing Difficulties Chapter 12: Self-Efficacy: Having Belief or Confidence in Your Ability to Succeed Conclusion: The Entrepreneurial Attitude -- Doing Something Great With Your Life! Applications: My Entrepreneurial Start-Up Action Plan Index

SynopsisWhat do Mark Cuban, Steve Case, Sanjay Gupta, Donna Shalala, and Christina Aguilera all have in common? They are all Junior Achievement alumni who developed an entrepreneurial attitude about their life's work! In this landmark book, Larry Farrell, the world's most experienced authority on researching and teaching entrepreneurship, has partnered with JA to bring their combined vast experience directly to you. In The Entrepreneurial Attitude , Farrell reveals his latest research on the four fundamental practices of the world's greatest entrepreneurs: Sense of Mission, Customer/Product Vision, High-Speed Innovation, and Self-Inspired Behavior. He then brings those proven practices to life through interviews with seventy high-achieving JA alumni across 35 countries including AOL founder Steve Case, CNN medical correspondent Sanjay Gupta, British MP David Lammy, Hong Kong biotech entrepreneur Eric Chen, social entrepreneur Fernando Tamayo in Peru, non-profit pioneer Sheikha Hessa al-Khalifa in Bahrain, Journalist Adedayo Fashanu in Nigeria, and President of the Clinton Foundation Donna Shalala. This powerful combination illustrates for the first time that having an entrepreneurial attitude is the key to success in any career in any field: a business start-up or a large corporation, social enterprise, the traditional professions, government, or even the arts. Farrell also provides application planning exercises, helping you to apply the entrepreneurial basics to your own chosen field., What do Mark Cuban, Steve Case, Sanjay Gupta, Donna Shalala, and Christina Aguilera all have in common? They are all Junior Achievement alumni who developed an entrepreneurial attitude about their life's work In this landmark book, Larry Farrell, the world's most experienced authority on researching and teaching entrepreneurship, has partnered with JA to bring their combined vast experience directly to you. In The Entrepreneurial Attitude , Farrell reveals his latest research on the four fundamental practices of the world's greatest entrepreneurs: Sense of Mission, Customer/Product Vision, High-Speed Innovation, and Self-Inspired Behavior. He then brings those proven practices to life through interviews with seventy high-achieving JA alumni across 35 countries including AOL founder Steve Case, CNN medical correspondent Sanjay Gupta, British MP David Lammy, Hong Kong biotech entrepreneur Eric Chen, social entrepreneur Fernando Tamayo in Peru, non-profit pioneer Sheikha Hessa al-Khalifa in Bahrain, Journalist Adedayo Fashanu in Nigeria, and President of the Clinton Foundation Donna Shalala. This powerful combination illustrates for the first time that having an entrepreneurial attitude is the key to success in any career in any field: a business start-up or a large corporation, social enterprise, the traditional professions, government, or even the arts. Farrell also provides application planning exercises, helping you to apply the entrepreneurial basics to your own chosen field.

LC Classification NumberHC102.5.A2F246 2018