Christian Leborg- Visual Grammar (2006) 1st Edition PB Design Handbook See Pics

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ISBN
9781568985817

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Product Identifiers

Publisher
Princeton Architectural Press
ISBN-10
1568985819
ISBN-13
9781568985817
eBay Product ID (ePID)
50803307

Product Key Features

Book Title
Visual Grammar : a Design Handbook
Number of Pages
96 Pages
Language
English
Topic
Graphic Arts / Branding & Logo Design, Graphic Arts / Commercial & Corporate, Reference, Cognitive Psychology & Cognition
Publication Year
2006
Illustrator
Yes
Genre
Design, Psychology
Author
Christian Leborg
Format
Trade Paperback

Dimensions

Item Height
0.3 in
Item Weight
9.2 Oz
Item Length
8.5 in
Item Width
7.1 in

Additional Product Features

Intended Audience
Trade
LCCN
2005-034807
Dewey Edition
22
Grade From
Eighth Grade
Grade To
College Graduate Student
Dewey Decimal
701/.8
Synopsis
Easy access to computer graphic tools has turned many of us into either amateur or professional image producers. But without a basic understanding of visual language, a productive dialogue between producers and consumers of visual communication is impossible. Visual Grammar can help speak and write about visual objects and their creative potential, and better understand the graphics. It is both a primer on visual language and a visual dictionary of the fundamental aspects of graphic design. This book is dealing with every imaginable visual concept'from abstractions such as dimension, format, and volume; to concrete objects such as form, size, color, and saturation; to activities such as repetition, mirroring, movement, and displacement; to relations such as symmetry, balance, diffusion, direction, and variation., Life in the image world has made us all voracious, if not always deliberate, consumers of visual messages. Easy access to computer graphic tools has turned many of us into either amateur or professional image producers. But without a basic understanding of visual language, a productive dialogue between producers and consumers of visual communication is impossible. Visual Grammar can help you speak and write about visual objects and their creative potential, and betterunderstand the graphics that bombard you 24/7. It is both a primer on visual language and a visual dictionary of the fundamental aspects of graphic design. Dealing with every imaginable visual conceptfrom abstractions such as dimension, format, and volume; to concrete objects such as form, size, color, and saturation; to activities such as repetition, mirroring, movement, and displacement; to relations such as symmetry, balance, diffusion, direction,and variationthis book is an indispensable reference for beginners and seasoned visual thinkers alike. Whether you simply want to familiarize yourself with visual concepts or whether you're an experienced designer looking for new ways to convey your ideas to a client, Visual Grammar is the clearand concise manual that you've been looking for., Both a primer on visual language and a visual dictionary of the fundamental aspects of graphic design, this text deals with every imaginable visual concept, making it an indispensable reference for beginners and seasoned visual thinkers alike., Life in the image world has made us all voracious, if not always deliberate, consumers of visual messages. Easy access to computer graphic tools has turned many of us into either amateur or professional image producers. But without a basic understanding of visual language, a productive dialogue between producers and consumers of visual communication is impossible. Visual Grammar can help you speak and write about visual objects and their creative potential, and betterunderstand the graphics that bombard you 24/7. It is both a primer on visual language and a visual dictionary of the fundamental aspects of graphic design. Dealing with every imaginable visual conceptfrom abstractions such as dimension, format, and volume; to concrete objects such as form, size, color, and saturation; to activities such as repetition, mirroring, movement, and displacement; to relations such as symmetry, balance, diffusion, direction, and variationthis book is an indispensable reference for beginners and seasoned visual thinkers alike. Whether you simply want to familiarize yourself with visual concepts or whether you're an experienced designer looking for new ways to convey your ideas to a client, Visual Grammar is the clearand concise manual that you've been looking for.
LC Classification Number
N7430.5.L3913 2006

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