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Business on a Mission: How to Build a Sustainable Brand : Andy Last
GBP 10,00
Aproximadamente11,68 EUR
Estado:
“Light wear to the covers. Shipped from the UK in recyclable card packaging.”
En muy buen estado
Libro que se ha leído y que no tiene un aspecto nuevo, pero que está en un estado excelente. No hay desperfectos visibles en la tapa y se incluye sobrecubierta, si procede, para las tapas duras. Todas las páginas están en perfecto estado, sin arrugas ni roturas y no falta ninguna. El texto no está subrayado ni resaltado de forma alguna, y no hay anotaciones en los márgenes. Puede presentar marcas de identificación mínimas en la contraportada o las guardas. Muy poco usado. Consulta el anuncio del vendedor para obtener más información y la descripción de cualquier posible imperfección.
- ¡Cómpralo ya!Business on a Mission: How to Build a Sustainable Brand : Andy Last
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Envío:
GBP 15,00 (aprox. 17,52 EUR) Royal Mail International Tracked & Signed.
Ubicado en: New Mills, Reino Unido
Entrega:
Entrega prevista entre el sáb. 28 jun. y el lun. 7 jul. a 94104
Devoluciones:
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N.º de artículo de eBay:186756440405
Última actualización el 28 abr 2025 12:39:54 H.EspVer todas las actualizacionesVer todas las actualizaciones
Características del artículo
- Estado
- En muy buen estado
- Notas del vendedor
- “Light wear to the covers. Shipped from the UK in recyclable card packaging.”
- Binding
- Paperback
- Year Printed
- 2016
- Book Title
- Business on a Mission: How to Build a Sustainable Brand
- Date Published
- 2016
- Dimensions
- 15 x 1 x 20 cm
- Pages
- 136
- ISBN
- 9781783533008
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Product Information
Bronze winner of the AXIOM Business Book Award in the category of Philanthropy, Non-Profit, Sustainability. Please see: http://www.axiomawards.com/77/award-winners/2017-winners This easy-to-read and engaging book is the perfect introduction to how to build a sustainable brand for your organization. Intended as a roadmap that can be readily applied by busy managers and practitioners, the book includes interviews with business leaders, including Paul Polman of Unilever, Adam Elman of Marks & Spencer, and Jonas Prising of ManpowerGroup to provide insight into best practice and clear guidance for implementation. Throughout, the book avoids jargon and theorizing to ensure readability. Business on a Mission is based on more than a decade working with some of the first businesses to develop social missions and shows the foundations behind their success. It looks at how businesses can profit from working hand in hand with society and identifies a model for success. The book demonstrates how businesses can go from hiding behind social shields to picking up social swords and presents the six criteria to look for in assessing a social mission. It also focuses on how good communications can build trust and bring about positive change; and it provides clear ways to engage employees and improve productivity as well as rules for communicating social missions externally. This optimistic book explains the benefits of partnerships in the sustainable development agenda, particularly between businesses and NGOs. The book features guidelines for avoiding dysfunctional partnerships, and presents interviews with Marc Van Ameringen, Executive Director of GAIN (Global Alliance for Improved Nutrition) 2005 to 2016, and Myriam Sidibe, Social Mission Director for Africa, Unilever, on how things can be managed to the benefit of both partners. .
Product Identifiers
Publisher
Taylor & Francis LTD
ISBN-13
9781783533008
eBay Product ID (ePID)
229471777
Product Key Features
Number of Pages
138 Pages
Publication Name
Business on a Mission: How to Build a Sustainable Brand
Language
English
Subject
Sustainability, Marketing, Business
Publication Year
2016
Type
Textbook
Subject Area
Business Informatics
Format
Paperback
Dimensions
Item Height
210 mm
Item Weight
181 g
Item Width
148 mm
Additional Product Features
Country/Region of Manufacture
United Kingdom
Descripción del artículo del vendedor
Información de vendedor profesional
Número de IVA: GB 131224760
CRN: 09511017
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high-street-books
100% de votos positivos•76 mil artículos vendidos
Registrado como vendedor profesional
Categorías populares de esta tienda
Votos de vendedor (37.609)
- v***a (5371)- Votos emitidos por el comprador.Últimos 6 mesesCompra verificadaHere's why this seller is great: the books are always as described; the communication is always friendly and super-helpful; the books are always carefully packaged (in proper sturdy cardboard book boxes); they are always posted quickly; delivery is with Royal Mail (a huge bonus for someone like me who lives in a very rural area where couriers don't deliver) and you're buying from a small business who actually care about their customers. My lovely book arrived safely today. Thank you so much.The Mermaid and Mrs Hancock: a history in three volumes : Imogen Hermes Gowar (#314565921896)
- 6***k (1222)- Votos emitidos por el comprador.Últimos 6 mesesCompra verificadaPurchased For An Exceptionally Outstanding Comparison price Arriving Very Fast and Extremely well-packaged in a cardboard boxed envelope against damage during transit. Being received at the intended delivery destination as described by the Seller in a Very Good Quality Condition via a very well-informed Fast and Efficient 1st Class Quality Service provided.The Waiting : Michael Connelly (#187022484542)
- t***f (1643)- Votos emitidos por el comprador.Últimos 6 mesesCompra verificadaGood comms, prompt dispatch, well packaged, as described, good value, tip-top seller, delighted thanks 👌🏻