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Tipping Point : How Little Things Can Make a Big Difference by Malcolm Gladwell (2000, Hardcover)
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- ¡Cómpralo ya!Tipping Point : How Little Things Can Make a Big Difference by Malcolm Gladwell
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Product Identifiers
PublisherLittle Brown & Company
ISBN-100316316962
ISBN-139780316316965
eBay Product ID (ePID)795934
Product Key Features
Book TitleTipping Point : How Little Things Can Make a Big Difference
Number of Pages288 Pages
LanguageEnglish
Publication Year2000
TopicGeneral, Social Psychology, Statistics, Marketing / Research
GenrePhilosophy, Social Science, Psychology, Business & Economics
AuthorMalcolm Gladwell
FormatHardcover
Dimensions
Item Height1.3 in
Item Weight13.3 Oz
Item Length8.3 in
Item Width5.8 in
Additional Product Features
Intended AudienceTrade
LCCN99-047576
TitleLeadingThe
Dewey Edition22
Dewey Decimal302
SynopsisDiscover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior. The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas., From the bestselling author of The Bomber Mafia : discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior. The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas. "A wonderful page-turner about a fascinating idea that should affect the way every thinking person looks at the world." --Michael Lewis
LC Classification NumberHM1033.G53 2000
