Cradle to Cradle: Remaking the Way We Make Things, William McDonough, Michael Br

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Características del artículo

Estado
En muy buen estado: Libro que se ha leído y que no tiene un aspecto nuevo, pero que está en un ...
ISBN
9780865475878

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Product Identifiers

Publisher
Farrar, Straus & Giroux
ISBN-10
0865475873
ISBN-13
9780865475878
eBay Product ID (ePID)
1651140

Product Key Features

Book Title
Cradle to Cradle : Remaking the Way We Make Things
Number of Pages
208 Pages
Language
English
Publication Year
2002
Topic
Environmental Conservation & Protection, Industrial Management, Environmental Economics, Industries / Manufacturing
Illustrator
Yes
Genre
Nature, Business & Economics
Author
Michael Braungart, William Mcdonough
Format
Trade Paperback

Dimensions

Item Height
0.8 in
Item Weight
20.1 Oz
Item Length
8 in
Item Width
4.8 in

Additional Product Features

Intended Audience
Trade
LCCN
2001-044245
Dewey Edition
21
Reviews
"Environmentalists too rarely apply the ecological wisdom of life to our problems. Asking how a cherry tree would design an energy efficient building is only one of the creative 'practices' that McDonough and Braungart spread, like a field of wild flowers, before their readers. This book will give you renewed hope that, indeed, 'it is darkest before the dawn'."-Carl Pope, Executive Director of the Sierra Club "Achieving the great economic transition to more equitable, ecologically sustainable societies requires nothing less than a design revolution-beyond today's fossilized industrialism. This enlightened and enlightening book shows us how-and indeed, that 'God is in the details.' A must for every library and every concerned citizen."-Hazel Henderson, author ofBuilding a Win-Win World and Beyond Globalization: Shaping a Sustainable Global Economy "[McDonough and Braungart's] ideas are bold, imaginative, and deserving of serious attention." --Ben Ehrenreich,Mother Jonesmagazine "[A] clear, accessible manifesto... the authors' original concepts are an inspiring reminder that humans are capable to much more elegant environmental solutions than the ones we've settled for in the last half-century." --Publishers Weekly "A readable provocative treatise that 'gets outside the box' in a huge way. Timely and inspiring." --Kirkus Reviews "Our planet is alive and the wondrous web of biodiversity provides us with all we need -- clean air, water, soil, and energy, as well as food, medicine, resources. Whatever we do, that's what should be the highest priority for protection and we have to adapt everything else to that end. With this book, McDonough and Braungart open our eyes to the way to genuine sustainability by the study of nature and mimicking her ways. This is a groundbreaking book that should be the Bible for the Second Industrial Revolution." --Dr. David Suzuki, Professor Emeritus, University of British Columbia, [A] clear, accessible manifesto... the authors' original concepts are an inspiring reminder that humans are capable to much more elegant environmental solutions than the ones we've settled for in the last half-century., "Environmentalists too rarely apply the ecological wisdom of life to our problems. Asking how a cherry tree would design an energy efficient building is only one of the creative 'practices' that McDonough and Braungart spread, like a field of wild flowers, before their readers. This book will give you renewed hope that, indeed, 'it is darkest before the dawn'."-Carl Pope, Executive Director of the Sierra Club "Achieving the great economic transition to more equitable, ecologically sustainable societies requires nothing less than a design revolution-beyond today's fossilized industrialism. This enlightened and enlightening book shows us how-and indeed, that 'God is in the details.' A must for every library and every concerned citizen."-Hazel Henderson, author of Building a Win-Win World and Beyond Globalization: Shaping a Sustainable Global Economy "[McDonough and Braungart's] ideas are bold, imaginative, and deserving of serious attention." --Ben Ehrenreich, Mother Jones magazine "[A] clear, accessible manifesto... the authors' original concepts are an inspiring reminder that humans are capable to much more elegant environmental solutions than the ones we've settled for in the last half-century." -- Publishers Weekly "A readable provocative treatise that 'gets outside the box' in a huge way. Timely and inspiring." -- Kirkus Reviews "Our planet is alive and the wondrous web of biodiversity provides us with all we need -- clean air, water, soil, and energy, as well as food, medicine, resources. Whatever we do, that's what should be the highest priority for protection and we have to adapt everything else to that end. With this book, McDonough and Braungart open our eyes to the way to genuine sustainability by the study of nature and mimicking her ways. This is a groundbreaking book that should be the Bible for the Second Industrial Revolution." --Dr. David Suzuki, Professor Emeritus, University of British Columbia, Achieving the great economic transition to more equitable, ecologically sustainable societies requires nothing less than a design revolution--beyond today's fossilized industrialism. This enlightened and enlightening book shows us how--and indeed, that 'God is in the details.' A must for every library and every concerned citizen., Environmentalists too rarely apply the ecological wisdom of life to our problems. Asking how a cherry tree would design an energy efficient building is only one of the creative 'practices' that McDonough and Braungart spread, like a field of wild flowers, before their readers. This book will give you renewed hope that, indeed, 'it is darkest before the dawn'., Our planet is alive and the wondrous web of biodiversity provides us with all we need -- clean air, water, soil, and energy, as well as food, medicine, resources. Whatever we do, that's what should be the highest priority for protection and we have to adapt everything else to that end. With this book, McDonough and Braungart open our eyes to the way to genuine sustainability by the study of nature and mimicking her ways. This is a groundbreaking book that should be the Bible for the Second Industrial Revolution., "Environmentalists too rarely apply the ecological wisdom of life to our problems. Asking how a cherry tree would design an energy efficient building is only one of the creative 'practices' that McDonough and Braungart spread, like a field of wild flowers, before their readers. This book will give you renewed hope that, indeed, 'it is darkest before the dawn'." -- Carl Pope, Executive Director of the Sierra Club "Achieving the great economic transition to more equitable, ecologically sustainable societies requires nothing less than a design revolution--beyond today's fossilized industrialism. This enlightened and enlightening book shows us how--and indeed, that 'God is in the details.' A must for every library and every concerned citizen." -- Hazel Henderson, author of Building a Win-Win World and Beyond Globalization: Shaping a Sustainable Global Economy "[McDonough and Braungart's] ideas are bold, imaginative, and deserving of serious attention." --Ben Ehrenreich, Mother Jones magazine "[A] clear, accessible manifesto... the authors' original concepts are an inspiring reminder that humans are capable to much more elegant environmental solutions than the ones we've settled for in the last half-century." -- Publishers Weekly "A readable provocative treatise that 'gets outside the box' in a huge way. Timely and inspiring." -- Kirkus Reviews "Our planet is alive and the wondrous web of biodiversity provides us with all we need -- clean air, water, soil, and energy, as well as food, medicine, resources. Whatever we do, that's what should be the highest priority for protection and we have to adapt everything else to that end. With this book, McDonough and Braungart open our eyes to the way to genuine sustainability by the study of nature and mimicking her ways. This is a groundbreaking book that should be the Bible for the Second Industrial Revolution." --Dr. David Suzuki, Professor Emeritus, University of British Columbia, "Environmentalists too rarely apply the ecological wisdom of life to our problems. Asking how a cherry tree would design an energy efficient building is only one of the creative 'practices' that McDonough and Braungart spread, like a field of wild flowers, before their readers. This book will give you renewed hope that, indeed, 'it is darkest before the dawn'."-Carl Pope, Executive Director of the Sierra Club "Achieving the great economic transition to more equitable, ecologically sustainable societies requires nothing less than a design revolution-beyond today's fossilized industrialism. This enlightened and enlightening book shows us how-and indeed, that 'God is in the details.' A must for every library and every concerned citizen."-Hazel Henderson, author of Building a Win-Win World and Beyond Globalization: Shaping a Sustainable Global Economy "[McDonough and Braungart's] ideas are bold, imaginative, and deserving of serious attention." --Ben Ehrenreich, Mother Jones magazine "[A] clear, accessible manifesto... the authors' original concepts are an inspiring reminder that humans are capable to much more elegant environmental solutions than the ones we've settled for in the last half-century." --Publishers Weekly "A readable provocative treatise that 'gets outside the box' in a huge way. Timely and inspiring." --Kirkus Reviews "Our planet is alive and the wondrous web of biodiversity provides us with all we need -- clean air, water, soil, and energy, as well as food, medicine, resources. Whatever we do, that's what should be the highest priority for protection and we have to adapt everything else to that end. With this book, McDonough and Braungart open our eyes to the way to genuine sustainability by the study of nature and mimicking her ways. This is a groundbreaking book that should be the Bible for the Second Industrial Revolution." --Dr. David Suzuki, Professor Emeritus, University of British Columbia
Dewey Decimal
745.2
Synopsis
A manifesto for a radically different philosophy and practice of manufacture and environmentalism "Reduce, reuse, recycle" urge environmentalists; in other words, do more with less in order to minimize damage. But as this provocative, visionary book argues, this approach perpetuates a one-way, "cradle to grave" manufacturing model that dates to the Industrial Revolution and casts off as much as 90 percent of the materials it uses as waste, much of it toxic. Why not challenge the notion that human industry must inevitably damage the natural world? In fact, why not take nature itself as our model? A tree produces thousands of blossoms in order to create another tree, yet we do not consider its abundance wasteful but safe, beautiful, and highly effective; hence, "waste equals food" is the first principle the book sets forth. Products might be designed so that, after their useful life, they provide nourishment for something new-either as "biological nutrients" that safely re-enter the environment or as "technical nutrients" that circulate within closed-loop industrial cycles, without being "downcycled" into low-grade uses (as most "recyclables" now are). Elaborating their principles from experience (re)designing everything from carpeting to corporate campuses, William McDonough and Michael Braungart make an exciting and viable case for change.
LC Classification Number
TD794.5.M395 2002

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