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E-Commerce 2016: Business, Technology, Society by Laudon
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N.º de artículo de eBay:146629312894
Características del artículo
- Estado
- Special Attributes
- Updated ISBN2 9780134998459
- Topic
- Technology
- ISBN
- 9780133938951
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Product Identifiers
Publisher
Pearson Education
ISBN-10
0133938956
ISBN-13
9780133938951
eBay Product ID (ePID)
219092075
Product Key Features
Number of Pages
912 Pages
Language
English
Publication Name
E-Commerce 2016 : Business, Technology, Society
Subject
E-Commerce / Internet Marketing, Management, E-Commerce / General (See Also Computers / Electronic Commerce), Information Technology
Publication Year
2016
Type
Textbook
Subject Area
Computers, Business & Economics
Format
Hardcover
Dimensions
Item Height
0.4 in
Item Weight
58.2 Oz
Item Length
0.4 in
Item Width
0.4 in
Additional Product Features
Edition Number
12
Intended Audience
College Audience
LCCN
2016-303671
Dewey Edition
23
Dewey Decimal
658.872
Table Of Content
1. The Revolution Is Just Beginning 2. E-commerce Business Models and Concepts 3. E-commerce Infrastructure: The Internet, Web, and Mobile Platform 4. Building an E-commerce Presence: Web Sites, Mobile Sites, and Apps 5. E-commerce Security and Payment Systems 6. E-commerce Marketing and Advertising Concepts 7. Social, Mobile, and Local Marketing 8. Ethical, Social, and Political Issues in E-commerce 9. Online Retailing and Services 10. Online Content and Media 11. Social Networks, Auctions, and Portals 12. B2B E-commerce: Supply Chain Management and Collaborative Commerce
Synopsis
For undergraduate and graduate courses in business. Understanding The Vast And Expanding Field of E-Commerce Laudon's E-Commerce 2016: Business, Technology, Society emphasizes three driving forces behind the expanding field of e-commerce: technology change, business development, and social issues. A conceptual framework uses the templates of many modern-day companies to further demonstrate the differences and complexities in e-commerce today. An in-depth investigation of companies such as Uber, Pinterest, and Apple kick-off the course while preparing you for real-life scenarios. In the Twelfth Edition , Laudon and Traver add new or update existing case studies to match developments in the e-commerce field as they exist in today's tech world. They built in additional video cases for each chapter, making the material even more accessible as you prepare for your future in business., For undergraduate and graduate courses in business. Understanding The Vast And Expanding Field of E-Commerce Laudon's E-Commerce 2016: Business, Technology, Society emphasizes three driving forces behind the expanding field of e-commerce: technology change, business development, and social issues. A conceptual framework uses the templates of many modern-day companies to further demonstrate the differences and complexities in e-commerce today. An in-depth investigation of companies such as Uber, Pinterest, and Apple kick-off the course while preparing students for real-life scenarios. In the Twelfth Edition , Laudon and Traver add new or update existing case studies to match developments in the e-commerce field as they exist in today's tech world. They built in additional video cases for each chapter, making the material even more accessible to students as they prepare for their future roles in business., Laudon's E-Commerce 2016: Business, Technology, Society emphasizes three driving forces behind the expanding field of e-commerce: technology change, business development, and social issues. A conceptual framework uses the templates of many modern-day companies to further demonstrate the differences and complexities in e-commerce today. An in-depth investigation of companies such as Uber, Pinterest, and Apple kick-off the course while preparing you for real-life scenarios. In the Twelfth Edition , Laudon and Traver add new or update existing case studies to match developments in the e-commerce field as they exist in today's tech world. They built in additional video cases for each chapter, making the material even more accessible as you prepare for your future in business. KEY TOPICS: The Revolution Is Just Beginning; E-commerce Business Models and Concepts; E-commerce Infrastructure: The Internet, Web, and Mobile Platform; Building an E-commerce Presence: Web Sites, Mobile Sites, and Apps; E-commerce Security and Payment Systems; E-commerce Marketing and Advertising Concepts; Social, Mobile, and Local Marketing; Ethical, Social, and Political Issues in E-commerce; Online Retailing and Services; Online Content and Media; Social Networks, Auctions, and Portals; B2B E-commerce: Supply Chain Management and Collaborative Commerce MARKET: For anyone interested in e-commerce.
LC Classification Number
HF5548.32.L38 2016
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Minnesota Nice Merchandise
100% de votos positivos•3,4 mil artículos vendidos
Registrado como vendedor particularPor tanto, no se aplican los derechos de los consumidores derivados de las leyes de protección de los consumidores de la UE. La Garantía al cliente de eBay sigue aplicando a la mayoría de compras. Más informaciónMás información
Votos de vendedor (1.146)
- s***s (114)- Votos emitidos por el comprador.Últimos 6 mesesCompra verificadaThe shoes are great, brand new condition, perfect fit! Great seller. Shipping was a little high considering they came in a plastic bag and took over a week to be delivered, but that could be an issue with USPS. Either way, I’m happy with my purchase.DANSKO Rissa Nappa Womens 41 (US 10.5-11) Mary Jane Black Leather Clog Shoe NWOT (#146408097151)
- a***a (725)- Votos emitidos por el comprador.Últimos 6 mesesCompra verificadaGreat seller. Item arrived packed very well. Item described and works well. Fast shipping.SANYO FM / AM Digital Clock Radio Battery Back Up Alarm Snooze Model RM 5005A (#146339951769)
- 5***j (5)- Votos emitidos por el comprador.Últimos 6 mesesCompra verificadaMy item was as good as advertised. It arrived quickly. I am pleased with the seller. If they had other items that I needed, I would order from them again.