HATCH SHOW PRINT: The History of a Great American Poster Shop *Country Music

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N.º de artículo de eBay:116823477918
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Características del artículo

Estado
Nuevo: Libro nuevo, sin usar y sin leer, que está en perfecto estado; incluye todas las páginas sin ...
Country of Origin
United States
Features
1st Edition
ISBN
9780811828567
Categoría

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Product Identifiers

Publisher
Chronicle Books
ISBN-10
0811828565
ISBN-13
9780811828567
eBay Product ID (ePID)
1743518

Product Key Features

Number of Pages
160 Pages
Publication Name
Hatch Show Print : the History of a Great American Poster Shop
Language
English
Subject
Posters, Publishing, Techniques / Printmaking, Prints
Publication Year
2001
Type
Textbook
Author
Paul Kingsbury, Elek Horvath, Jim Sherrarden
Subject Area
Art, Language Arts & Disciplines, Antiques & Collectibles
Format
Hardcover

Dimensions

Item Height
0.9 in
Item Weight
38.4 Oz
Item Length
10.5 in
Item Width
10.5 in

Additional Product Features

Intended Audience
Trade
LCCN
00-057089
Dewey Edition
21
Reviews
This is a book about Elvis and Jack Daniels. It is a tale of roadside circuses and itinerant minstrels, country music and rock ''n'' roll. It is a fascinating story about rebirth and resurrection in the Deep South--of how a 100-year-old Nashville, Tennessee, poster shop struggled through hard times to become a modern-day design sensation. Throughout the 1920s and ''30s, Hatch Show Print''s colorful broadsides and posters were a ubiquitous roadside attraction throughout the southeastern United States. The shop''s advertisements for baseball games, concerts, carnivals and other small town events were pasted prominently on everything from barns to brick walls and hung conspicuously in storefronts, bars and theater windows. Hatch Show Print could trace its origins back to Reverend William T. Hatch, a minister and northern businessman who moved to Nashville in 1875 with the hopeof cashing in on the city''s thriving print industry. Hatch entered into business as a publisher, and following his death in 1879 the Reverend''s two sons took over the family business. Work was steady and by the turn of the century the shop began producing numerous broadsides-- show posters --for plays, theater groups and vaudeville acts. In 1921, Will T. Hatch continued the family tradition. He often carved large, multicolor printing blocks by hand and this distinct style set Hatch''s posters apart from other posters commonly designed only with commercial type. Will Hatch''s timing was fortuitous--radio was a growing presence in America and the careers of entertainers that toured the South relied heavily on posters to spread the work. The buisness continued to grow and by the 1950s, the bulk of the shop''s work was commissioned by Nashville''s booming country music scene. Hatch produced posters for the likes of Johnny Cash, Hank Williams and even an upstart Elvis Presley. Fast-forward to the early-1980s. Increased competition, poor management and inexpensive offset printing threatened to put the letterpress shop out of business. Recognizing Hatch''s unique history, Nashville''s Grand Ole Opry stepped in to acquire the shop in 1986. To compete with desktop technology and the clean look of digital type, Hatch''s posters began to emphasize the tactile qualtiy fo handset wood type, drawing upon their historical collection of battered typefaces and hand-carved printing blocks. Their rough-hewn design style was immediately recognized as unique--and authentic. Under the directorship of Jim Sherraden, the shop slowly rebuilt its business and in its current incarnation, Hatch Show Print enjoys widespread acclaim. The shop produces award-winning work for major music labels, book publishers and advertising agencies. They also print posters for an increasingly eclectic group of musicians ranging from REM to The Wailers, to Jewel. But despite their success, Hatch Show remains surprisingly accessible. In addition to the high-visibility projects, Hatch Show continues to take on the proletarian--the small clients and struggling bands that literally walk in off the street. This book reconstructs the shop''s 130-year-old past, but cleverly avoids getting buried in nostalgia. It covers a diverse range of topics, from technical information about letter-press printing to Hatch''s role in musical, cultural and design history, and also includes plenty of reproductions of posters that will make the typographer and designer''s mouth water. The book is well-designed and well-photographed, and typical of Hatch''s quirky, clever design style, the dust jacket of the book folds out into a full-size poster. The poster provides a nice sense of scale and helps give more meaning to the smaller reproductions in the book. Today Hatch Show Print is a working museum, its walls lined with an archive of oversized wooden letters and hand-cut engravings, and restrikes of historical posters. Their shop attracts tourists, visitors and the occasional graphic designer, many of whom make the pilgr
Grade From
Eighth Grade
Illustrated
Yes
Dewey Decimal
686.2/312/0976855
Grade To
College Graduate Student
Synopsis
In this age of digital media, the handcrafted ethic and aesthetic of aHatch Show Printposter is beyond compare. Country musicians and magicians, professional wrestlers and rock stars, all have turned to Nashville's historic Hatch Show Print to create showstopping posters. Established in 1879, Hatch preserves the art of traditional printing that has earned a loyal following to this day (including the likes of Beck, Emmylou Harris, and the Beastie Boys). Hatch Show Print: The History of a Great American Poster Shop is the first fully illustrated tour of this iconic print shop and also chronicles the long life and large cast of employees, entertainers, and American legends whose histories are intertwined with it. Complete with 190 illustrations--as well as a special book jacket that unfolds to reveal an original Hatch poster on the reverse--Hatch Show Printis a dazzling document of this legendary institution., In this age of digital media, the handcrafted ethic and aesthetic of a Hatch Show Print poster is beyond compare. Country musicians and magicians, professional wrestlers and rock stars, all have turned to Nashville's historic Hatch Show Print to create showstopping posters. Established in 1879, Hatch preserves the art of traditional printing that has earned a loyal following to this day (including the likes of Beck, Emmylou Harris, and the Beastie Boys). Hatch Show Print: The History of a Great American Poster Shop is the first fully illustrated tour of this iconic print shop and also chronicles the long life and large cast of employees, entertainers, and American legends whose histories are intertwined with it. Complete with 190 illustrations--as well as a special book jacket that unfolds to reveal an original Hatch poster on the reverse-- Hatch Show Print is a dazzling document of this legendary institution.
LC Classification Number
Z232.H38S48 2001

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