Hand lettering is everywhere from store fa ades and menus to websites, invitations and birthday cards. With a growing appreciation in the marketplace for the hand-drawn, quality typography has now become an essential skill rather than merely an optional flourish. Aimed at the absolute beginner who would like to know how to create their own unique and beautiful lettering, this thorough guide provides all the fundamental elements to get started. Covering three distinct lettering techniques: modern calligraphy, brushwork scripts and blackboard letter art - each section is presented by an expert artist introducing the reader to their craft and showcasing a range of different typographic styles for the reader to practice. There are also full alphabets provided for every lettering style, so the reader had everything they need to create their own professional lettering designs. About the Series: Arcturus' Art Class books are a curated series of instructional art and craft titles designed to inspire artists of all levels, from beginner to professional. Stunningly presented in full color, and in a highly usable landscape format, these comprehensive books are packed with all the ideas, inspirations, step-by-step projects, and techniques you'll need to master the subject covered.