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Blue Ocean Strategy, Expanded Edition : How to Create Uncontested Market ...
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Última actualización el 03 nov 2025 14:47:27 H.EspVer todas las actualizacionesVer todas las actualizaciones
Características del artículo
- Estado
- Country of Origin
- United States
- Original Language
- English
- Signed
- No
- ISBN
- 9781625274496
Acerca de este producto
Product Identifiers
Publisher
Harvard Business Review Press
ISBN-10
1625274491
ISBN-13
9781625274496
eBay Product ID (ePID)
201637182
Product Key Features
Book Title
Blue Ocean Strategy, Expanded Edition : How to Create Uncontested Market Space and Make the Competition Irrelevant
Number of Pages
320 Pages
Language
English
Publication Year
2015
Topic
Marketing / Industrial, Industries / General, General, Strategic Planning
Illustrator
Yes
Genre
Business & Economics
Format
Hardcover
Dimensions
Item Height
1.2 in
Item Weight
19 Oz
Item Length
9.2 in
Item Width
6.1 in
Additional Product Features
Intended Audience
Trade
LCCN
2014-032847
Dewey Edition
23
Reviews
"one of the bestselling business books of the century" -- Financial Times " Blue Ocean Strategy is the most successful book on business master-planning" -- The Economist "A great read for any leader looking to get a real edge in business and establish a real competitive advantage in the market." -- Qantas The Australian Way Praise for Blue Ocean Strategy : A bestseller across 5 continents More than 4 million copies sold worldwide Translated into 47 languages A Wall Street Journal , BusinessWeek , and Fast Company bestseller Thinkers50 Strategy Award for Best Business Book of the decade The Fast Company Leadership Hall of Fame Winner of the Carl S. Sloane Award for Excellence in Management Consulting, Praise for Blue Ocean Strategy : * A bestseller across 5 continents * More than 3.5 million copies sold worldwide * Translated into 43 languages * A Wall Street Journal , BusinessWeek , and Fast Company bestseller * Thinkers50 Strategy Award for Best Business Book of the decade * The Fast Company Leadership Hall of Fame * Winner of the Carl S. Sloane Award for Excellence in Management Consulting, Praise for Blue Ocean Strategy : • A bestseller across 5 continents • More than 3.5 million copies sold worldwide • Translated into 43 languages • A Wall Street Journal , BusinessWeek , and Fast Company bestseller • Thinkers50 Strategy Award for Best Business Book of the decade • The Fast Company Leadership Hall of Fame • Winner of the Carl S. Sloane Award for Excellence in Management Consulting, " Blue Ocean Strategy " is the most successful book on business master-planning in recent years." -- The Economist "A great read for any leader looking to get a real edge in business and establish a real competitive advantage in the market." -- Qantas The Australian Way Praise for Blue Ocean Strategy : * A bestseller across 5 continents * More than 3.5 million copies sold worldwide * Translated into 43 languages * A Wall Street Journal , BusinessWeek , and Fast Company bestseller * Thinkers50 Strategy Award for Best Business Book of the decade * The Fast Company Leadership Hall of Fame * Winner of the Carl S. Sloane Award for Excellence in Management Consulting, Thinkers50 Strategy Award for Best Business Book of the decade The Fast Company Leadership Hall of Fame Winner of the Carl S. Sloane Award for Excellence in Management Consulting, "one of the bestselling business books of the century" -- Financial Times " Blue Ocean Strategy is the most successful book on business master-planning" -- The Economist "A great read for any leader looking to get a real edge in business and establish a real competitive advantage in the market." -- Qantas The Australian Way Praise for Blue Ocean Strategy : A bestseller across 5 continents More than 4 million copies sold worldwide Translated into 49 languages A Wall Street Journal , BusinessWeek , and Fast Company bestseller Thinkers50 Strategy Award for Best Business Book of the decade The Fast Company Leadership Hall of Fame Winner of the Carl S. Sloane Award for Excellence in Management Consulting, "A great read for any leader looking to get a real edge in business and establish a real competitive advantage in the market." -- Qantas The Australian Way Praise for Blue Ocean Strategy : * A bestseller across 5 continents * More than 3.5 million copies sold worldwide * Translated into 43 languages * A Wall Street Journal , BusinessWeek , and Fast Company bestseller * Thinkers50 Strategy Award for Best Business Book of the decade * The Fast Company Leadership Hall of Fame * Winner of the Carl S. Sloane Award for Excellence in Management Consulting, Blue Ocean Strategy : A bestseller across 5 continents. More than 3.5 million copies sold worldwide. Translated into 43 languages. A Wall Street Journal , BusinessWeek , and Fast Company bestseller., "one of the bestselling business books of the century" -- Financial Times " Blue Ocean Strategy is the most successful book on business master-planning in recent years." -- The Economist "A great read for any leader looking to get a real edge in business and establish a real competitive advantage in the market." -- Qantas The Australian Way Praise for Blue Ocean Strategy : A bestseller across 5 continents More than 3.6 million copies sold worldwide Translated into 44 languages A Wall Street Journal , BusinessWeek , and Fast Company bestseller Thinkers50 Strategy Award for Best Business Book of the decade The Fast Company Leadership Hall of Fame Winner of the Carl S. Sloane Award for Excellence in Management Consulting
Dewey Decimal
658.8/02
Synopsis
OVER 4 MILLION COPIES SOLD WALL STREET JOURNAL AND BUSINESSWEEK BESTSELLER RECOGNIZED AS ONE OF THE MOST ICONIC AND IMPACTFUL STRATEGY BOOKS EVER WRITTEN The global phenomenon that has sold over 4 million copies, is published in a record-breaking 46 languages and is a bestseller across five continents--now updated and expanded with new content. Named by Fast Company as one of the most influential leadership books in its Leadership Hall of Fame. A strategy classic. In this perennial bestseller, embraced by organizations and industries worldwide, globally preeminent management thinkers W. Chan Kim and Renee Mauborgne challenge everything you thought you knew about the requirements for strategic success. Recognized as one of the most iconic and impactful strategy books ever written, BLUE OCEAN STRATEGY , now updated with fresh content from the authors, argues that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool. Based on a study of 150 strategic moves (spanning more than 100 years across 30 industries), the authors argue that lasting success comes not from battling competitors but from creating "blue oceans"--untapped new market spaces ripe for growth. BLUE OCEAN STRATEGY presents a systematic approach to making the competition irrelevant and outlines principles and tools any organization can use to create and capture their own blue oceans. This expanded edition includes: A new preface by the authors: Help My Ocean Is Turning Red Updates on all cases and examples in the book, bringing their stories up to the present time Two new chapters and an expanded third one--Alignment, Renewal, and Red Ocean Traps --that address the most pressing questions readers have asked over the past 10 years A landmark work that upends traditional thinking about strategy, this bestselling book charts a bold new path to winning the future. Consider this your guide to creating uncontested market space--and making the competition irrelevant. To learn more about the power of BLUE OCEAN STRATEGY , visit blueoceanstrategy.com. There you'll find all the resources you need--from ideas in practice and cases from government and private industry, to teaching materials, mobile apps, real-time updates, and tips and tools to help you make your blue ocean journey a success., OVER 4 MILLION COPIES SOLD WALL STREET JOURNAL AND BUSINESSWEEK BESTSELLER RECOGNIZED AS ONE OF THE MOST ICONIC AND IMPACTFUL STRATEGY BOOKS EVER WRITTEN The global phenomenon that has sold over 4 million copies, is published in a record-breaking 49 languages and is a bestseller across five continents--now updated and expanded with new content. Named by Fast Company as one of the most influential leadership books in its Leadership Hall of Fame. A strategy classic. In this perennial bestseller, embraced by organizations and industries worldwide, globally preeminent management thinkers W. Chan Kim and Renée Mauborgne challenge everything you thought you knew about the requirements for strategic success. Recognized as one of the most iconic and impactful strategy books ever written, BLUE OCEAN STRATEGY , now updated with fresh content from the authors, argues that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool. Based on a study of 150 strategic moves (spanning more than 100 years across 30 industries), the authors argue that lasting success comes not from battling competitors but from creating "blue oceans"--untapped new market spaces ripe for growth. BLUE OCEAN STRATEGY presents a systematic approach to making the competition irrelevant and outlines principles and tools any organization can use to create and capture their own blue oceans. This expanded edition includes: A new preface by the authors: Help! My Ocean Is Turning Red Updates on all cases and examples in the book, bringing their stories up to the present time Two new chapters and an expanded third one--Alignment, Renewal, and Red Ocean Traps--that address the most pressing questions readers have asked over the past 10 years A landmark work that upends traditional thinking about strategy, this bestselling book charts a bold new path to winning the future. Consider this your guide to creating uncontested market space--and making the competition irrelevant. To learn more about the power of BLUE OCEAN STRATEGY , visit blueoceanstrategy.com. There you'll find all the resources you need--from ideas in practice and cases from government and private industry, to teaching materials, mobile apps, real-time updates, and tips and tools to help you make your blue ocean journey a success., A global phenomenon now published in a record 44 languages. Over 3.5 million copies sold. A bestseller across five continents. Your Guide to Creating Uncontested Market Space--and Making the Competition Irrelevant This international bestseller, embraced by organizations and industries worldwide, challenges everything you thought you knew about the requirements for strategic success. Now updated with a new chapter and additional content from the authors , Blue Ocean Strategy argues that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool. Based on a study of 150 strategic moves (spanning more than 100 years across 30 industries), the authors argue that lasting success comes not from battling competitors, but from creating "blue oceans"--untapped new market spaces ripe for growth. Blue Ocean Strategy presents a systematic approach to making the competition irrelevant and outlines principles and tools any company can use to create and capture their own blue oceans. A landmark work that upends traditional thinking about strategy, this bestselling business book charts a bold new path to winning the future.
LC Classification Number
HF5415.153.K53 2015
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E and S Emporium South
98,3% de votos positivos•606 artículos vendidos
Registrado como vendedor particularPor tanto, no se aplican los derechos de los consumidores derivados de las leyes de protección de los consumidores de la UE. La Garantía al cliente de eBay sigue aplicando a la mayoría de compras. Más informaciónMás información
Categorías populares de esta tienda
Votos de vendedor (263)
- k***6 (212)- Votos emitidos por el comprador.Últimos 6 mesesCompra verificadaExcellent seller with speedy shipping and well packaged item for shipping to prevent damage during transit. Item new as advertised a highly recommended seller A +++++++++++++++++++++++++++
- d***i (1627)- Votos emitidos por el comprador.Últimos 6 mesesCompra verificadathe best prices anywhere in the country, the fastest shipment possible- the best packing like a Macy's gift wrap- seller has everything you need for the holiday shopping so start today you will be happy you did,Gustav Klimt. the Complete Paintings by Tobias G. Natter (2018, Hardcover) (#357293477660)
- h***h (1289)- Votos emitidos por el comprador.Últimos 6 mesesCompra verificadaItem sent in firm cardboard envelope. Item arrived undamaged. VG service by seller.Vaginas (Paperback) Book with Pleasure - Paperback (#357332542790)